Cat Wall Scratcher

Shoppers searched for this 515K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.

Searches, last 12 months

515K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

2.8%

Market size, estimated

$295Ka year

Peak month

January1.2× the quietest month

Top search term

cat wall scratcher123K searches a year

Listings sell for $20.79 on average, from $7.88 to $44.63. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $20.79 that is $5K to $10K a year per listing.

Average price

$20.79inside the $15 to $100 sweet spot

Price range

$7.88–$44.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

1.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #153 within Beds & Furniture. It carries 2,223 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

8.4%

Average rank

#153in Beds & Furniture

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

2,223per listing

Listings tracked

51

14 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

6Amazon's first-year sales bar

Average brand age

25 months