Cat Tag

Shoppers searched for this 853K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $234K a year.

Searches, last 12 months

853K

Growth, 90 days vs prior 90

+6.9%

Conversion, latest week

3.4%

Market size, estimated

$234Ka year

Peak month

August1.3× the quietest month

Top search term

cat tag160K searches a year

Listings sell for $8.16 on average, from $3.98 to $12.41. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $8.16 that is $2K to $4K a year per listing.

Average price

$8.16under the $15 to $100 sweet spot

Price range

$3.98–$12.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.3%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 28% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #36 within Collars, Harnesses & Leashes. It carries 15,877 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

28%

Out of stock, average day

5.4%

Average rank

#36in Collars, Harnesses & Leashes

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

15,877per listing

Listings tracked

32

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months