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Cat Steam Brush

Maybe

Products sell for $16.41 on average, inside the sweet spot. But demand is soft, at -23.8% this quarter, so Cat Steam Brush is a Maybe.

Flapen Score
51
51 / 100
Ranks 1,808 of 3,978 Pet Supplies niches · on the category median
Market size
$712K/yr754K searches / yr
90-day growth
-23.8%search demand this quarter
Competition
69%top-5 click share · 15 brands · 20 sellers

Flapen Score

Cat Steam Brush against its category

The dotted line is the Pet Supplies average. Past it, Cat Steam Brush is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Steam Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Cat Steam Brush 754K times last year and spent an estimated $712K. The top 5 brands take 74% of clicks. Demand peaks in Jul–Aug. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 754K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $712K a year.

Searches, last 12 months
754K
Growth, 90 days vs prior 90
-23.8%
Conversion, latest week
5.8%
Market size, estimated
$712Ka year
Peak month
July1.9× the quietest month
Top search term
cat steam brush131K searches a year

02 · Price

A sale here is worth $16.41.

Listings sell for $16.41 on average, from $7.43 to $39.60. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $16.41 that is $33K to $41K a year per listing.

Average price
$16.41inside the $15 to $100 sweet spot
Price range
$7.43–$39.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
2,000–2,500
Revenue per listing a year
$33K–$41K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #69 within Grooming. It carries 4,459 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
15.1%
Average rank
#69in Grooming
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
4,459per listing
Listings tracked
18

04 · Newcomers

6 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
24 months

Products

Top Cat Steam Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

20

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

21%

  • Brand 127%
  • Brand 219%
  • Brand 311%
  • Brand 411%
  • Brand 57%
  • Brand 65%

Demand

Cat Steam Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KBlack Friday '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.9×

Search terms

Top Cat Steam Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat steam brush131K/yr
  • steam brush for cats82K/yr
  • steam cat brush40K/yr
  • pet steam brush82K/yr
  • cat brush with steam38K/yr
  • steam brush for dogs53K/yr
  • dog steam brush51K/yr
  • cat steam brushes for indoor cats30K/yr
  • pet steam brush for dog64K/yr
  • pet steam brush for cat53K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Steam Brush

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Hair Removal”
15%of negative reviews mention “Functionality-Overall”
2.2%of orders come back
“Doesn't work”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Cat Steam Brush questions

Answered from the same tracked data.