Is Cat Self Groomer profitable to sell on Amazon United States?

Flapen scores Cat Self Groomer 62 out of 100 on Amazon United States, a Maybe. Shoppers spend $569K a year across 32 tracked products. 3 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -2.1% in the last 90 days.

How competitive is the Cat Self Groomer niche on Amazon United States?

24 brands and 32 sellers compete in Cat Self Groomer on Amazon United States. The top 5 Cat Self Groomer products take 43% of clicks, and the top 5 brands take 58%.

What do buyers complain about in Cat Self Groomer?

Cat Self Groomer buyers on Amazon United States complain most about Durability, Size-Overall, and Adhesion/Stickiness. An estimated 1.9% of orders come back.

When does demand for Cat Self Groomer peak?

Search demand for Cat Self Groomer on Amazon United States peaks in Dec, and the busiest month runs 1.6× the quietest.

What does it cost to enter the Cat Self Groomer niche?

Cat Self Groomer sells for $40.55 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.66 to $296.81. The average product has 2,543 reviews, the count a new listing must catch up to.

Cat Self Groomer

Maybe

The products selling today average only 4.0★. But demand is soft, at -2.1% this quarter, so Cat Self Groomer is a Maybe.

Filters No Dominant Brand Quality Gap

Flapen Score: 62
62 / 100Top 10% of 3,978 Pet Supplies niches · +11 vs the category median of 51
Market size: $569K/yr339K searches / yr
90-day growth: -2.1%search demand this quarter
Competition: 43%top-5 click share · 24 brands · 32 sellers

Flapen Score

Cat Self Groomer against its category

The dotted line is the Pet Supplies average. Past it, Cat Self Groomer is stronger. Inside it, weaker.

62Maybe

This niche Category average

See the method

Market

The Cat Self Groomer market on Amazon at a glance

Shoppers on Amazon United States searched for Cat Self Groomer 339K times last year and spent an estimated $569K. The top 5 brands take 58% of clicks. Demand peaks in Dec. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 339K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $569K a year.

Searches, last 12 months: 339K
Growth, 90 days vs prior 90: -2.1%
Conversion, latest week: 4.1%
Market size, estimated: $569Ka year
Peak month: December1.6× the quietest month
Top search term: cat self groomer130K searches a year

02 · Price

A sale here is worth $40.55.

Listings sell for $40.55 on average, from $5.66 to $296.81. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $40.55 that is $10K to $20K a year per listing.

Average price: $40.55inside the $15 to $100 sweet spot
Price range: $5.66–$296.81
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 15K–20K
Units per listing a year: 250–500
Revenue per listing a year: $10K–$20K
Returns: 1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #79 within Beds & Furniture. It carries 2,543 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 12.0%
Average rank: #79in Beds & Furniture
Average rating: 3.98 starsAmazon United States average 4.42 stars
Average reviews: 2,543per listing
Listings tracked: 32

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 7
Successful launches: 3Amazon's first-year sales bar
Average brand age: 30 months

Products

Top Cat Self Groomer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

Top-5 brand share

58%

Top 20: 97%

Top-5 click share

43%

Top 20: 87%

Open market

36%

Brand 117%
Brand 216%
Brand 312%
Brand 47%
Brand 56%
Brand 65%

Demand

Cat Self Groomer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Cat Self Groomer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

cat self groomer130K/yr +3.6%3.0% conv.
cat face scratchers34K/yr -3.2%5.3% conv.
self grooming cat brush21K/yr +7.5%3.0% conv.
cat rubbing post20K/yr +6.7%3.7% conv.
cat face scratcher17K/yr -1.3%4.8% conv.
cat self groomer for indoor cats23K/yr -2.1%3.5% conv.
cat self grooming15K/yr -38.4%2.9% conv.
cat self scratcher10K/yr +4.9%5.7% conv.
cat head scratcher12K/yr -3.1%3.1% conv.
cat self grooming brush7K/yr -10.7%3.4% conv.

Reviews and returns

What reviews say buyers love and hate about Cat Self Groomer

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Pet Friendly”

10%of negative reviews mention “Durability”

1.9%of orders come back

“Fell apart”

A buyer, on “Durability”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Cat Self Groomer questions

Answered from the same tracked data.

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