Cat Scratcher Toy

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +100.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

48K

Growth, 90 days vs prior 90

+100.1%

Conversion, latest week

4.3%

Market size, estimated

$46Ka year

Peak month

December2.3× the quietest month

Top search term

cat scratching ball13K searches a year

Listings sell for $22.16 on average, from $9.56 to $38.89. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $22.16 that is $0 to $2K a year per listing.

Average price

$22.16inside the $15 to $100 sweet spot

Price range

$9.56–$38.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #356 within Beds & Furniture. It carries 1,351 reviews at 2.97 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

74%

Out of stock, average day

15.1%

Average rank

#356in Beds & Furniture

Average rating

2.97 starsAmazon United States average 4.42 stars

Average reviews

1,351per listing

Listings tracked

19

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

24 months