Cat Scratcher Refill

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

-5.6%

Conversion, latest week

6.7%

Market size, estimated

$60Ka year

Peak month

August1.5× the quietest month

Top search term

cat scratcher refill13K searches a year

Listings sell for $16.62 on average, from $7.27 to $34.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.62 that is $2K to $4K a year per listing.

Average price

$16.62inside the $15 to $100 sweet spot

Price range

$7.27–$34.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.7%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #143 within Beds & Furniture. It carries 2,278 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#143in Beds & Furniture

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

2,278per listing

Listings tracked

43

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months