Cat Scratch Furniture Protector
MaybeShoppers spend an estimated $2.4M a year here. But demand is soft, at -6.6% this quarter, so Cat Scratch Furniture Protector is a Maybe.
- Flapen Score
- 62 / 100Top 10% of 3,978 Pet Supplies niches · +11 vs the category median of 5162
- Market size
- $2.4M/yr2.3M searches / yr
- 90-day growth
- -6.6%search demand this quarter
- Competition
- 60%top-5 click share · 16 brands · 20 sellers
Flapen Score
Cat Scratch Furniture Protector against its category
The dotted line is the Pet Supplies average. Past it, Cat Scratch Furniture Protector is stronger. Inside it, weaker.
Market
The Cat Scratch Furniture Protector market on Amazon at a glance
Shoppers on Amazon United States searched for Cat Scratch Furniture Protector 2.3M times last year and spent an estimated $2.4M. The top 5 brands take 69% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.
- Searches, last 12 months
- 2.3M
- Growth, 90 days vs prior 90
- -6.6%
- Conversion, latest week
- 5.6%
- Market size, estimated
- $2.4Ma year
- Peak month
- November1.1× the quietest month
- Top search term
- cat scratch furniture protector700K searches a year
02 · Price
A sale here is worth $18.79.
Listings sell for $18.79 on average, from $5.58 to $43.29. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 10,000 to 12,500 of them. At $18.79 that is $188K to $235K a year per listing.
- Average price
- $18.79inside the $15 to $100 sweet spot
- Price range
- $5.58–$43.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $188K–$235K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #21 within Beds & Furniture. It carries 5,526 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.2%
- Average rank
- #21in Beds & Furniture
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 5,526per listing
- Listings tracked
- 21
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Cat Scratch Furniture Protector products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
20
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
60%
Top 20: 99%
Open market
25%
- Brand 123%
- Brand 213%
- Brand 313%
- Brand 411%
- Brand 58%
- Brand 66%
Demand
Cat Scratch Furniture Protector search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.1×
Search terms
Top Cat Scratch Furniture Protector search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat scratch furniture protector700K/yr
- couch protector from cat claws306K/yr
- couch cat scratch protector142K/yr
- cat couch protector179K/yr
- couch corner protectors for cats104K/yr
- cat furniture protector122K/yr
- furniture protectors from cats scratching115K/yr
- anti scratch furniture protector103K/yr
- anti cat scratch furniture protector77K/yr
- furniture protectors from cats54K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Scratch Furniture Protector
We read the reviews and the return reasons for every product selling here.
“Doesn't stick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Scratch Furniture Protector questions
Answered from the same tracked data.