Cat Scratch Door Protector

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

81K

Growth, 90 days vs prior 90

+2.5%

Conversion, latest week

3.6%

Market size, estimated

$51Ka year

Peak month

October1.3× the quietest month

Top search term

door protector from cat scratching22K searches a year

Listings sell for $17.05 on average, from $8.50 to $34.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $17.05 that is $2K to $4K a year per listing.

Average price

$17.05inside the $15 to $100 sweet spot

Price range

$8.50–$34.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #56 within Beds & Furniture. It carries 1,618 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#56in Beds & Furniture

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

1,618per listing

Listings tracked

31

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

30 months