Cat Rope Toy

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -54.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.

Searches, last 12 months

173K

Growth, 90 days vs prior 90

-54.3%

Conversion, latest week

11.7%

Market size, estimated

$157Ka year

Peak month

December4.1× the quietest month

Top search term

cat chew rope72K searches a year

Listings sell for $7.79 on average, from $6.30 to $9.61. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 4,000 to 5,000 of them. At $7.79 that is $31K to $39K a year per listing.

Average price

$7.79under the $15 to $100 sweet spot

Price range

$6.30–$9.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

4,000–5,000

Revenue per listing a year

$31K–$39K

Returns

0.9%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #105 within Toys. It carries 1,747 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

8.8%

Average rank

#105in Toys

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,747per listing

Listings tracked

6

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months