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Cat Perfume

Fail

Shoppers spend an estimated $42K a year here, so Cat Perfume is a Fail.

Filters Low Review Barrier
Flapen Score
38
38 / 100Ranks 3,520 of 3,978 Pet Supplies niches · −13 vs the category median of 51
Market size
$42K/yr79K searches / yr
90-day growth
-5.0%search demand this quarter
Competition
70%top-5 click share · 14 brands · 40 sellers

Flapen Score

Cat Perfume against its category

The dotted line is the Pet Supplies average. Past it, Cat Perfume is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Cat Perfume market on Amazon at a glance

Shoppers on Amazon United States searched for Cat Perfume 79K times last year and spent an estimated $42K. The top 5 brands take 76% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
-5.0%
Conversion, latest week
4.9%
Market size, estimated
$42Ka year
Peak month
February1.4× the quietest month
Top search term
cat perfume35K searches a year

02 · Price

A sale here is worth $10.74.

Listings sell for $10.74 on average, from $5.00 to $16.45. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.74 that is $1K to $3K a year per listing.

Average price
$10.74under the $15 to $100 sweet spot
Price range
$5.00–$16.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #840 within Litter & Housebreaking. It carries 3,855 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#840in Litter & Housebreaking
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
3,855per listing
Listings tracked
16

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
67 months

Products

Top Cat Perfume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

40

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

18%

  • Brand 124%
  • Brand 215%
  • Brand 314%
  • Brand 413%
  • Brand 511%
  • Brand 66%
  • Open — no brand owns it (8 brands, 18%)

Demand

Cat Perfume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Cat Perfume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat perfume35K/yr
  • cat cologne14K/yr
  • cat perfume for indoor cats11K/yr
  • perfume para gatos4K/yr
  • perfume for cats3K/yr
  • cat grooming spray3K/yr
  • cat deodorant3K/yr
  • cat cologne spray3K/yr
  • pet perfume for cats3K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Perfume

We read the reviews and the return reasons for every product selling here.

57%of positive reviews mention “Smell”
32%of negative reviews mention “Smell”
0.6%of orders come back
“Very artificial perfumy smell”
A buyer, on “Smell”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Pet Supplies niches

FAQ

Common Cat Perfume questions

Answered from the same tracked data.