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Cat Odor Eliminator

Pass

Cat Odor Eliminator scores 67 out of 100, a Pass. Shoppers spend an estimated $380K a year here, search demand grew +19.0% this quarter, and an estimated 0.5% of orders come back.

Flapen Score
67
67 / 100
Top 3% of 3,978 Pet Supplies niches · +16 vs the category median of 51
Market size
$380K/yr253K searches / yr
90-day growth
+19.0%search demand this quarter
Competition
35%top-5 click share · 20 brands · 107 sellers

Flapen Score

Cat Odor Eliminator against its category

The dotted line is the Pet Supplies average. Past it, Cat Odor Eliminator is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Odor Eliminator market on Amazon at a glance

Shoppers on Amazon United States searched for Cat Odor Eliminator 253K times last year and spent an estimated $380K. The top 5 brands take 73% of clicks. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $380K a year.

Searches, last 12 months
253K
Growth, 90 days vs prior 90
+19.0%
Conversion, latest week
8.0%
Market size, estimated
$380Ka year
Top search term
cat odor removers46K searches a year

02 · Price

A sale here is worth $18.76.

Listings sell for $18.76 on average, from $4.91 to $44.67. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $18.76 that is $5K to $9K a year per listing.

Average price
$18.76inside the $15 to $100 sweet spot
Price range
$4.91–$44.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #28 within Litter & Housebreaking. It carries 11,782 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
2.9%
Average rank
#28in Litter & Housebreaking
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
11,782per listing
Listings tracked
39

04 · Newcomers

6 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
54 months

Products

Top Cat Odor Eliminator products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

20 rising

Sellers

107

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

35%

Top 20: 82%

Open market

23%

  • Brand 126%
  • Brand 225%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Cat Odor Eliminator search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26JanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.9× · 6 of 12 months tracked

Search terms

Top Cat Odor Eliminator search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat odor removers46K/yr
  • cat odor eliminator42K/yr
  • cat smell eliminator33K/yr
  • cat odor14K/yr
  • cat odor off15K/yr
  • koe cat odor eliminator9K/yr
  • dog odor12K/yr
  • dog smell eliminator8K/yr
  • cat deodorizer for house7K/yr
  • dog smell10K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Odor Eliminator

We read the reviews and the return reasons for every product selling here.

55%of positive reviews mention “Smell”
47%of negative reviews mention “Smell”
0.5%of orders come back
“CHEMICAL SMELL”
A buyer, on “Smell”47% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cat Odor Eliminator questions

Answered from the same tracked data.