Cat Harness

Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

4.6M

Growth, 90 days vs prior 90

+37.0%

Conversion, latest week

2.5%

Market size, estimated

$1.6Ma year

Peak month

June1.7× the quietest month

Top search term

cat harness1.5M searches a year

Listings sell for $13.81 on average, from $9.15 to $34.66. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 5,000 to 6,000 of them. At $13.81 that is $69K to $83K a year per listing.

Average price

$13.81under the $15 to $100 sweet spot

Price range

$9.15–$34.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

5,000–6,000

Revenue per listing a year

$69K–$83K

Returns

6.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #15 within Collars, Harnesses & Leashes. It carries 19,668 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#15in Collars, Harnesses & Leashes

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

19,668per listing

Listings tracked

20

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months