Cat Gate for Doorway
FailThe top 5 brands take 99% of clicks, so Cat Gate for Doorway is a Fail.
- Flapen Score
- 43 / 100Ranks 3,065 of 3,978 Pet Supplies niches · −8 vs the category median of 5143
- Market size
- $1.3M/yr752K searches / yr
- 90-day growth
- -5.1%search demand this quarter
- Competition
- 68%top-5 click share · 6 brands · 12 sellers
Flapen Score
Cat Gate for Doorway against its category
The dotted line is the Pet Supplies average. Past it, Cat Gate for Doorway is stronger. Inside it, weaker.
Market
The Cat Gate for Doorway market on Amazon at a glance
Shoppers on Amazon United States searched for Cat Gate for Doorway 752K times last year and spent an estimated $1.3M. The top 5 brands take 99% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 752K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 752K
- Growth, 90 days vs prior 90
- -5.1%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $1.3Ma year
- Peak month
- July1.3× the quietest month
- Top search term
- baby gate with cat door286K searches a year
02 · Price
A sale here is worth $52.27.
Listings sell for $52.27 on average, from $16.82 to $78.97. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $52.27 that is $78K to $105K a year per listing.
- Average price
- $52.27inside the $15 to $100 sweet spot
- Price range
- $16.82–$78.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $78K–$105K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #88 within Cat Doors, Steps, Nets & Pens. It carries 14,490 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #88in Cat Doors, Steps, Nets & Pens
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 14,490per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Cat Gate for Doorway products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
12
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Brand 139%
- Brand 238%
- Brand 318%
- Brand 42%
- Brand 51%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Cat Gate for Doorway search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Cat Gate for Doorway search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby gate with cat door286K/yr
- pet gate with cat door93K/yr
- dog gate with cat door89K/yr
- gate with cat door75K/yr
- baby gate with pet door32K/yr
- carlson pet gate22K/yr
- baby gate cat door17K/yr
- baby gate with cat door walk through20K/yr
- baby gates with cat door13K/yr
- dog gate with cat door walk through14K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Gate for Doorway
We read the reviews and the return reasons for every product selling here.
“Just doesn't fit my space”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Gate for Doorway questions
Answered from the same tracked data.