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Cat Dna Test Kit

Fail

The top 5 products take 100% of clicks, so Cat Dna Test Kit is a Fail.

Flapen Score
40
40 / 100
Ranks 3,360 of 3,978 Pet Supplies niches · −11 vs the category median of 51
Market size
$552K/yr162K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
100%top-5 click share · 3 brands · 7 sellers

Flapen Score

Cat Dna Test Kit against its category

The dotted line is the Pet Supplies average. Past it, Cat Dna Test Kit is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Dna Test Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Cat Dna Test Kit 162K times last year and spent an estimated $552K. All 3 brands take every click. Demand peaks in Jul–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $552K a year.

Searches, last 12 months
162K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
2.6%
Market size, estimated
$552Ka year
Peak month
December3.0× the quietest month
Top search term
cat dna test71K searches a year

02 · Price

A sale here is worth $129.17.

Listings sell for $129.17 on average, from $84.34 to $243.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At $129.17 that is $97K to $129K a year per listing.

Average price
$129.17above the $15 to $100 sweet spot
Price range
$84.34–$243.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
750–1,000
Revenue per listing a year
$97K–$129K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #229 within Health Supplies. It carries 716 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#229in Health Supplies
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
716per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Cat Dna Test Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 157%
  • Brand 238%
  • Brand 36%

Demand

Cat Dna Test Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Cat Dna Test Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat dna test71K/yr
  • cat dna test kit27K/yr
  • cat dna10K/yr
  • cat dna test kit breed15K/yr
  • cat breed test kit2K/yr
  • basepaws cat dna test kit7K/yr
  • dna test for cats6K/yr
  • cat dna tests2K/yr
  • basepaws6K/yr
  • pet dna test cat4K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Dna Test Kit

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Ease Of Use”
63%of negative reviews mention “Value For Money”
1.5%of orders come back
“a $20 restocking fee is just ridiculous”
A buyer, on “Value For Money”63% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Cat Dna Test Kit questions

Answered from the same tracked data.