Skip to content

Cat Chew Stick

Maybe

An estimated 0.6% of orders come back. But the average product has 4,201 reviews to catch up to, so Cat Chew Stick is a Maybe.

Flapen Score
62
62 / 100
Top 10% of 3,978 Pet Supplies niches · +11 vs the category median of 51
Market size
$178K/yr171K searches / yr
90-day growth
+11.3%search demand this quarter
Competition
43%top-5 click share · 27 brands · 39 sellers

Flapen Score

Cat Chew Stick against its category

The dotted line is the Pet Supplies average. Past it, Cat Chew Stick is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Chew Stick market on Amazon at a glance

Shoppers on Amazon United States searched for Cat Chew Stick 171K times last year and spent an estimated $178K. The top 5 brands take 51% of clicks. Demand peaks in Nov–Dec. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 11.6% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
+11.3%
Conversion, latest week
11.6%
Market size, estimated
$178Ka year
Peak month
November1.6× the quietest month
Top search term
cat chew stick62K searches a year

02 · Price

A sale here is worth $9.03.

Listings sell for $9.03 on average, from $2.72 to $19.59. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $9.03 that is $7K to $9K a year per listing.

Average price
$9.03under the $15 to $100 sweet spot
Price range
$2.72–$19.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$7K–$9K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #82 within Toys. It carries 4,201 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#82in Toys
Average rating
4.14 starsAmazon United States average 4.42 stars
Average reviews
4,201per listing
Listings tracked
36

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Cat Chew Stick products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 rising

Sellers

39

Top-5 brand share

51%

Top 20: 94%

Top-5 click share

43%

Top 20: 84%

Open market

42%

  • Brand 114%
  • Brand 213%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Cat Chew Stick search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '24Prime Day '25Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Cat Chew Stick search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat chew stick62K/yr
  • cat sticks31K/yr
  • cat chew sticks30K/yr
  • chew sticks for cats17K/yr
  • cat stick15K/yr
  • cat chewing sticks10K/yr
  • cat chew sticks for indoor cats6K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Chew Stick

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Pet Friendly”
19%of negative reviews mention “Durability”
0.6%of orders come back
“Breaks easily”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cat Chew Stick questions

Answered from the same tracked data.