Cat Chew
MaybeAn estimated 0.4% of orders come back. But prices span $2.81–$18.68, mostly outside the sweet spot, so Cat Chew is a Maybe.
- Flapen Score
- 60 / 100Top 14% of 3,978 Pet Supplies niches · +9 vs the category median of 5160
- Market size
- $99K/yr103K searches / yr
- 90-day growth
- +11.9%search demand this quarter
- Competition
- 36%top-5 click share · 30 brands · 53 sellers
Flapen Score
Cat Chew against its category
The dotted line is the Pet Supplies average. Past it, Cat Chew is stronger. Inside it, weaker.
Market
The Cat Chew market on Amazon at a glance
Shoppers on Amazon United States searched for Cat Chew 103K times last year and spent an estimated $99K. The top 5 brands take 59% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 10.7% of those searches ended in a purchase.
Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.
- Searches, last 12 months
- 103K
- Growth, 90 days vs prior 90
- +11.9%
- Conversion, latest week
- 10.7%
- Market size, estimated
- $99Ka year
- Top search term
- cat teeth cleaning toy19K searches a year
02 · Price
A sale here is worth $9.09.
Listings sell for $9.09 on average, from $2.81 to $18.68. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.09 that is $909 to $2K a year per listing.
- Average price
- $9.09under the $15 to $100 sweet spot
- Price range
- $2.81–$18.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $909–$2K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #85 within Toys. It carries 5,049 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 96%
- Out of stock, average day
- 4.2%
- Average rank
- #85in Toys
- Average rating
- 4.13 starsAmazon United States average 4.42 stars
- Average reviews
- 5,049per listing
- Listings tracked
- 46
04 · Newcomers
6 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Cat Chew products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
30 rising
Sellers
53
Top-5 brand share
59%
Top 20: 91%
Top-5 click share
36%
Top 20: 76%
Open market
36%
- Brand 121%
- Brand 218%
- Brand 38%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Cat Chew search demand
Weekly searches over the year. Pick a range.
Search terms
Top Cat Chew search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat teeth cleaning toy19K/yr
- cat chew25K/yr
- cat chews18K/yr
- cat chew toys for teeth8K/yr
- cat teether5K/yr
- kitten teether toys4K/yr
- cat dental chew toy5K/yr
- chew toys for cats who chew on cords3K/yr
- cat chews for indoor cats4K/yr
- chew toys for kittens teething4K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Chew
We read the reviews and the return reasons for every product selling here.
“Strong chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Chew questions
Answered from the same tracked data.









