Cat Chain

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

212K

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

1.7%

Market size, estimated

$36Ka year

Top search term

cat chain41K searches a year

Listings sell for $10.11 on average, from $5.16 to $15.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.11 that is $1K to $3K a year per listing.

Average price

$10.11under the $15 to $100 sweet spot

Price range

$5.16–$15.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

6.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #309 within Collars, Harnesses & Leashes. It carries 749 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#309in Collars, Harnesses & Leashes

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

749per listing

Listings tracked

27

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months