Cat Blanket
MaybeThe top 5 products take only 31% of clicks. But demand is soft, at -6.3% this quarter, so Cat Blanket is a Maybe.
- Flapen Score
- 58 / 100Top 19% of 3,978 Pet Supplies niches · +7 vs the category median of 5158
- Market size
- $602K/yr1.1M searches / yr
- 90-day growth
- -6.3%search demand this quarter
- Competition
- 31%top-5 click share · 41 brands · 46 sellers
Flapen Score
Cat Blanket against its category
The dotted line is the Pet Supplies average. Past it, Cat Blanket is stronger. Inside it, weaker.
Market
The Cat Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Cat Blanket 1.1M times last year and spent an estimated $602K. The top 5 brands take 62% of clicks. Demand peaks in Aug–Nov–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $602K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- -6.3%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $602Ka year
- Peak month
- December4.2× the quietest month
- Top search term
- cat blanket395K searches a year
02 · Price
A sale here is worth $14.74.
Listings sell for $14.74 on average, from $5.73 to $32.66. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $14.74 that is $7K to $11K a year per listing.
- Average price
- $14.74under the $15 to $100 sweet spot
- Price range
- $5.73–$32.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$11K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #227 within Beds & Furniture. It carries 2,668 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #227in Beds & Furniture
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 2,668per listing
- Listings tracked
- 57
04 · Newcomers
5 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Cat Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
1 Pack 3 Blankets Super Soft Fluffy Premium Fleece Pet Blanket Flannel Paw Printed Throw for Dog Puppy Cat (Small 23x16 Brown Pink White)
- Price
- $7.59
- Rating
- 4.2/5
- Reviews
- 2,357
- Age
- 2y ago

Luciphia 1 Pack 3 Blankets Super Soft Fluffy Premium Fleece Pet Blanket Flannel Throw for Dog Puppy Cat Paw Brown/Pink/White Small(23x16 inch)
- Price
- $9.71
- Rating
- 4.4/5
- Reviews
- 10,672
- Age
- 6y ago

Qeils Pet Blankets for Cats - Waterproof Cat Blanket Washable - Sherpa Fleece Puppy Blanket Soft Plush Reversible Throw Protector for Bed Couch Car Sofa 25X30 Grey
- Price
- $9.59
- Rating
- 4.6/5
- Reviews
- 1,839
- Age
- 3y ago

Tierecare 2 Pack Cat Blanket for Indoor Cats Ultra Soft and Warm Calming Cat Bed Fleece Pet Mat for Anxiety and Stress Washable Kitten Blanket
- Price
- $10.40
- Rating
- 4.6/5
- Reviews
- 286
- Age
- 2y ago

1 Pack 3 Blankets Super Soft Cute Dot Pattern Pet Blanket Flannel Throw for Dog Puppy Cat Beige/Brown/Pink Small
- Price
- $9.84
- Rating
- 4.5/5
- Reviews
- 6,235
- Age
- 7y ago
Trending
estimated 90-day click momentum
Luciphia 3 Pack Cat Blankets Soft Fluffy Fleece Blanket with Cute Cat Print Cozy Small Pet Throw Blanket for Cat Bed Carrier Couch Travel Machine Washable Purple/Grey/Khaki 23x16
- Price
- $9.99
- Rating
- 4.6/5
- Reviews
- 143
- Age
- 6mo ago

ZAKAPAWS Dog Blankets Washable Pet Blanket - Fluffy Fuzzy Cat Puppy Blanket with Premium 300GSM 3D Fleece Bubble for Pet Kitten Doggy Cream 25x35IN
- Price
- $8.67
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 5mo ago

Cat Blanket Throw Soft Flannel - Lightweight Blanket with Kitty Print Cozy Breathable Plush Pet Themed Throw Blanket Cute Cat Lovers Gifts for Women Kids 50x60
- Price
- $28.80
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 8mo ago

gogobunny Pet Blanket for Dogs Cats 300GSM Ultra Soft Coral Fleece Blanket Washable Small Dog Cat Blanket Calming Crate Mat Furniture Protector for Couch Bed Car Seat Beige 25x35IN
- Price
- $7.79
- Rating
- 4.5/5
- Reviews
- 234
- Age
- 12mo ago

LINENLUX 1 Pack 3 Blankets Super Soft Fluffy Premium Fleece Dog Blankets for Puppy Cat Pet Blanket Flannel Throw Warm Sleep Dog Paw-3pcs 23x16 inch
- Price
- $6.85
- Rating
- 4.0/5
- Reviews
- 489
- Age
- 8mo ago
Newest
by launch date
ZAKAPAWS Dog Blankets Washable Pet Blanket - Fluffy Fuzzy Cat Puppy Blanket with Premium 300GSM 3D Fleece Bubble for Pet Kitten Doggy Cream 25x35IN
- Price
- $8.67
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 5mo ago

Luciphia 3 Pack Cat Blankets Soft Fluffy Fleece Blanket with Cute Cat Print Cozy Small Pet Throw Blanket for Cat Bed Carrier Couch Travel Machine Washable Purple/Grey/Khaki 23x16
- Price
- $9.99
- Rating
- 4.6/5
- Reviews
- 143
- Age
- 6mo ago

LINENLUX 1 Pack 3 Blankets Super Soft Fluffy Premium Fleece Dog Blankets for Puppy Cat Pet Blanket Flannel Throw Warm Sleep Dog Paw-3pcs 23x16 inch
- Price
- $6.85
- Rating
- 4.0/5
- Reviews
- 489
- Age
- 8mo ago

Cat Blanket Throw Soft Flannel - Lightweight Blanket with Kitty Print Cozy Breathable Plush Pet Themed Throw Blanket Cute Cat Lovers Gifts for Women Kids 50x60
- Price
- $28.80
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 8mo ago

gogobunny Pet Blanket for Dogs Cats 300GSM Ultra Soft Coral Fleece Blanket Washable Small Dog Cat Blanket Calming Crate Mat Furniture Protector for Couch Bed Car Seat Beige 25x35IN
- Price
- $7.79
- Rating
- 4.5/5
- Reviews
- 234
- Age
- 12mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
41 rising
Sellers
46
Est. top-5 brand share
62%
Top 20: 89%
Est. top-5 click share
31%
Top 20: 75%
Open market
32%
- Luciphia32%
- Bedsure9%
- CADONO8%
- LINENLUX6%
- Qeils6%
- Tierecare6%
Demand
Cat Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Nov, Dec · busiest ÷ quietest = 4.2×
Search terms
Top Cat Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cat blanket395K/yr
- cat blankets for indoor cats146K/yr
- kitten blanket46K/yr
- cat blankets72K/yr
- cat throw blanket63K/yr
- kitten blankets20K/yr
- pet blankets for cats44K/yr
- cat blanket for women65K/yr
- blankets for cats27K/yr
- blanket for cats28K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Blanket
We read the reviews and the return reasons for every product selling here.
“Extremely small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









