Cat Bed Squishmallow

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -38.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

-38.0%

Conversion, latest week

1.1%

Market size, estimated

$20Ka year

Peak month

December8.4× the quietest month

Top search term

squishmallow cat bed59K searches a year

Listings sell for $28.20 on average, from $13.65 to $47.66. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $28.20 that is $0 to $3K a year per listing.

Average price

$28.20inside the $15 to $100 sweet spot

Price range

$13.65–$47.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.2%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 30.0% of listings are out of stock. The average listing ranks #317 within Beds & Furniture. It carries 1,738 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

100%

Out of stock, average day

30.0%

Average rank

#317in Beds & Furniture

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,738per listing

Listings tracked

15

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months