Cat Back Scratcher

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+3.1%

Conversion, latest week

4.5%

Market size, estimated

$67Ka year

Top search term

cat back scratcher18K searches a year

Listings sell for $20.82 on average, from $8.71 to $33.44. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $20.82 that is $2K to $5K a year per listing.

Average price

$20.82inside the $15 to $100 sweet spot

Price range

$8.71–$33.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #1,466 within Beds & Furniture. It carries 1,824 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

92%

Out of stock, average day

4.5%

Average rank

#1,466in Beds & Furniture

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

1,824per listing

Listings tracked

24

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months