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Canine Dewormer

Fail

Demand is soft, at -7.0% this quarter, so Canine Dewormer is a Fail.

Flapen Score
46
46 / 100
Ranks 2,652 of 3,978 Pet Supplies niches · −5 vs the category median of 51
Market size
$186K/yr73K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
71%top-5 click share · 11 brands · 109 sellers

Flapen Score

Canine Dewormer against its category

The dotted line is the Pet Supplies average. Past it, Canine Dewormer is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Canine Dewormer market on Amazon at a glance

Shoppers on Amazon United States searched for Canine Dewormer 73K times last year and spent an estimated $186K. The top 5 brands take 89% of clicks. Demand peaks in Feb–Mar. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $186K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
8.5%
Market size, estimated
$186Ka year
Peak month
March2.6× the quietest month
Top search term
safeguard dewormer for dogs27K searches a year

02 · Price

A sale here is worth $29.76.

Listings sell for $29.76 on average, from $10.22 to $124.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $29.76 that is $15K to $22K a year per listing.

Average price
$29.76inside the $15 to $100 sweet spot
Price range
$10.22–$124.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$15K–$22K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Health Supplies. It carries 9,604 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#21in Health Supplies
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
9,604per listing
Listings tracked
16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
67 months

Products

Top Canine Dewormer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

$0$19K$37K$56K$74K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

109

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

8%

  • SAFE-GUARD38%
  • The Pet Shop21%
  • PetArmor14%
  • Intervet8%
  • Dog Dewormer Canine8%
  • Panacur3%
  • Open — no brand owns it (5 brands, 8%)

Demand

Canine Dewormer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.6×

Search terms

Top Canine Dewormer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • safeguard dewormer for dogs27K/yr
  • canine dewormer17K/yr
  • safe guard dewormer dogs15K/yr
  • safeguard canine dewormer4K/yr
  • safeguard dog dewormer4K/yr
  • safeguard for dogs3K/yr
  • safe-guard canine dewormer3K/yr

Reviews and returns

What reviews say buyers love and hate about Canine Dewormer

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Smell”
0.6%of orders come back
“the chemical smell that is not typically”
A buyer, on “Smell”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Canine Dewormer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data