Canident - Sonic Tooth Cleaner for Dogs

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -33.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $430K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

-33.3%

Conversion, latest week

8.2%

Market size, estimated

$430Ka year

Peak month

August4.3× the quietest month

Top search term

canivet kit - silent sonic plaque & tartar remover18K searches a year

Listings sell for $36.18 on average, from $17.00 to $99.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $36.18 that is $27K to $36K a year per listing.

Average price

$36.18inside the $15 to $100 sweet spot

Price range

$17.00–$99.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$27K–$36K

Returns

5.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 38.5% of listings are out of stock. The average listing ranks #131 within Health Supplies. It carries 444 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

91%

Out of stock, average day

38.5%

Average rank

#131in Health Supplies

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

444per listing

Listings tracked

23

14 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

9Amazon's first-year sales bar

Average brand age

40 months