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Canident - Sonic Tooth Cleaner for Dogs

Maybe

Products sell for $36.18 on average, inside the sweet spot. But demand is soft, at -33.3% this quarter, so Canident - Sonic Tooth Cleaner for Dogs is a Maybe.

Flapen Score
52
52 / 100
Top 42% of 3,978 Pet Supplies niches · +1 vs the category median of 51
Market size
$430K/yr145K searches / yr
90-day growth
-33.3%search demand this quarter
Competition
59%top-5 click share · 13 brands · 29 sellers

Flapen Score

Canident - Sonic Tooth Cleaner for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Canident - Sonic Tooth Cleaner for Dogs is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Canident - Sonic Tooth Cleaner for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Canident - Sonic Tooth Cleaner for Dogs 145K times last year and spent an estimated $430K. The top 5 brands take 81% of clicks. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -33.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $430K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-33.3%
Conversion, latest week
8.2%
Market size, estimated
$430Ka year
Peak month
August4.3× the quietest month
Top search term
canivet kit - silent sonic plaque & tartar remover18K searches a year

02 · Price

A sale here is worth $36.18.

Listings sell for $36.18 on average, from $17.00 to $99.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $36.18 that is $27K to $36K a year per listing.

Average price
$36.18inside the $15 to $100 sweet spot
Price range
$17.00–$99.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$27K–$36K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 38.5% of listings are out of stock. The average listing ranks #131 within Health Supplies. It carries 444 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
91%
Out of stock, average day
38.5%
Average rank
#131in Health Supplies
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
444per listing
Listings tracked
23

04 · Newcomers

9 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
9Amazon's first-year sales bar
Average brand age
40 months

Products

Top Canident - Sonic Tooth Cleaner for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

29

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

15%

  • Brand 129%
  • Brand 220%
  • Brand 312%
  • Brand 411%
  • Brand 510%
  • Brand 65%
  • Open — no brand owns it (7 brands, 15%)

Demand

Canident - Sonic Tooth Cleaner for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.3×

Search terms

Top Canident - Sonic Tooth Cleaner for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • canivet kit - silent sonic plaque & tartar remover18K/yr
  • ultrasonic tooth cleaner for dogs7K/yr
  • canivet kit10K/yr
  • dog ultrasonic teeth cleaner7K/yr
  • rare pet sonic tooth cleaner19K/yr
  • rarepet sonic tooth cleaner12K/yr
  • rarepet dog teeth cleaner9K/yr
  • sonic tartar remover for dogs9K/yr
  • sonic dog tooth cleaner5K/yr
  • rarepet5K/yr

Reviews and returns

What reviews say buyers love and hate about Canident - Sonic Tooth Cleaner for Dogs

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Functionality-Overall”
5.8%of orders come back
“Hardly works”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Canident - Sonic Tooth Cleaner for Dogs questions

Answered from the same tracked data.