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Canary Food

Maybe

An estimated 0.0% of orders come back. But the products selling today already average 4.6★, so Canary Food is a Maybe.

Flapen Score
58
58 / 100
Top 19% of 3,978 Pet Supplies niches · +7 vs the category median of 51
Market size
$245K/yr102K searches / yr
90-day growth
+10.5%search demand this quarter
Competition
53%top-5 click share · 14 brands · 32 sellers

Flapen Score

Canary Food against its category

The dotted line is the Pet Supplies average. Past it, Canary Food is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Canary Food market on Amazon at a glance

Shoppers on Amazon United States searched for Canary Food 102K times last year and spent an estimated $245K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months
102K
Growth, 90 days vs prior 90
+10.5%
Conversion, latest week
13.4%
Market size, estimated
$245Ka year
Peak month
August2.3× the quietest month
Top search term
canary food52K searches a year

02 · Price

A sale here is worth $17.90.

Listings sell for $17.90 on average, from $3.92 to $47.42. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.90 that is $4K to $9K a year per listing.

Average price
$17.90inside the $15 to $100 sweet spot
Price range
$3.92–$47.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

54% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #225 within Birds. It carries 3,365 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#225in Birds
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
3,365per listing
Listings tracked
28

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
92 months

Products

Top Canary Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

32

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

23%

  • Brand 127%
  • Brand 220%
  • Brand 311%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Canary Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.3×

Search terms

Top Canary Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • canary food52K/yr
  • canary seed23K/yr
  • comida para canarios11K/yr
  • alpiste para canarios5K/yr
  • zebra finch food4K/yr
  • canary seeds for birds3K/yr
  • finch food for indoor birds4K/yr

Reviews and returns

What reviews say buyers love and hate about Canary Food

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Pet Friendly”
19%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“Chemical smell”
A buyer, on “Smell”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Canary Food questions

Answered from the same tracked data.