Burts Bees Dog
MaybeAn estimated 0.2% of orders come back. But the average product has 21,160 reviews to catch up to, so Burts Bees Dog is a Maybe.
- Flapen Score
- 50 / 100Ranks 1,991 of 3,978 Pet Supplies niches · −1 vs the category median of 5150
- Market size
- $91K/yr62K searches / yr
- 90-day growth
- +7.1%search demand this quarter
- Competition
- 63%top-5 click share · 12 brands · 26 sellers
Flapen Score
Burts Bees Dog against its category
The dotted line is the Pet Supplies average. Past it, Burts Bees Dog is stronger. Inside it, weaker.
Market
The Burts Bees Dog market on Amazon at a glance
Shoppers on Amazon United States searched for Burts Bees Dog 62K times last year and spent an estimated $91K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- +7.1%
- Conversion, latest week
- 8.3%
- Market size, estimated
- $91Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- dog dry skin31K searches a year
02 · Price
A sale here is worth $17.57.
Listings sell for $17.57 on average, from $4.75 to $35.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $17.57 that is $4K to $9K a year per listing.
- Average price
- $17.57inside the $15 to $100 sweet spot
- Price range
- $4.75–$35.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Health Supplies. It carries 21,160 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #10in Health Supplies
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 21,160per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Burts Bees Dog products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Palmers for Pets Cocoa Butter Formula Dry Skin Relief Spray for Dogs Direct Spray-On Lotion with Vitamin E to Soothe Dry and Itchy Skin No-Mess Application 8 Fl Oz
- Price
- $6.14
- Rating
- 4.5/5
- Reviews
- 1,784
- Age
- 5y ago

Zesty Paws Wild Alaskan Omega-3 Blend Pollock + Salmon Oil for Dogs and Cats- Skin and Coat Support Omega 3 Supplement for Pets 8.5oz
- Price
- $16.72
- Rating
- 4.5/5
- Reviews
- 69,762
- Age
- 2y ago

Warren London Hydrating Butter Leave in Pet Conditioner for Dogs | Lotion for Skin and Coat | Aloe Puppy & Dog Conditioner for Hair Detangler Dry Skin & Pet Fur Dandruff | Made in USA | Guava 8oz
- Price
- $15.58
- Rating
- 4.5/5
- Reviews
- 16,502
- Age
- 15y ago

Salmon Oil for Dogs - Premium Fish Oil for Skin and Coat Health - Omega 3 Supplement - Supports Itchy Skin - 8 oz Liquid - Norwegian Dog Salmon Oil - Essential Dog Supplement
- Price
- $9.51
- Rating
- 4.6/5
- Reviews
- 4,305
- Age
- 2y ago

BARK&SPARK Omega 3 for Dogs - 180 Fish Oil Treats for Dog Shedding Skin Allergy Chews Itch Relief Hot Spots Treatment - Joint Health - Skin and Coat Supplement - EPA & DHA Fatty Acids - Salmon Oil
- Price
- $22.98
- Rating
- 4.3/5
- Reviews
- 12,733
- Age
- 5y ago
Trending
estimated 90-day click momentum
Dog Allergy Relief Immunity Chews - Paw Licking Itching & Seasonal Allergies - with Colostrum Probiotics Turmeric & Salmon Oil - Vet Recommended Anti-Itch Supplement for Dogs (Salmon 90 Ct)
- Price
- $31.28
- Rating
- 4.1/5
- Reviews
- 28,534
- Age
- 7y ago

Native Pet Omega 3 Fish Oil for Dogs & Cats Wild Alaskan Salmon Oil for Dogs Skin and Coat Supports Joints Heart & Shedding Fast-Absorbing Omega 3 6 9 Liquid Supplement 8oz
- Price
- $15.47
- Rating
- 4.4/5
- Reviews
- 15,697
- Age
- 5y ago

Omega 3 Fish Oil for Dogs (180 Ct) - Skin & Coat Chews - Dry & Itchy Skin Relief + Allergy Support - Shiny Coats - EPA&DHA Fatty Acids - Natural Salmon Oil Chews Promotes Heart Hip & Joint Support
- Price
- $23.10
- Rating
- 4.4/5
- Reviews
- 4,935
- Age
- 4y ago

Salmon Oil for Dogs - Premium Fish Oil for Skin and Coat Health - Omega 3 Supplement - Supports Itchy Skin - 8 oz Liquid - Norwegian Dog Salmon Oil - Essential Dog Supplement
- Price
- $9.51
- Rating
- 4.6/5
- Reviews
- 4,305
- Age
- 2y ago

Arm & Hammer for Pets Itch Relief Spray for Dogs Baking Soda Formula to Soothe Itchy and Irritated Skin and Hot Spots No-Rinse Application Chamomile and Peppermint Scent 8 Fl Oz
- Price
- $4.75
- Rating
- 4.2/5
- Reviews
- 3,439
- Age
- 3y ago
Newest
by launch date
Salmon Oil for Dogs - Premium Fish Oil for Skin and Coat Health - Omega 3 Supplement - Supports Itchy Skin - 8 oz Liquid - Norwegian Dog Salmon Oil - Essential Dog Supplement
- Price
- $9.51
- Rating
- 4.6/5
- Reviews
- 4,305
- Age
- 2y ago

Zesty Paws Wild Alaskan Omega-3 Blend Pollock + Salmon Oil for Dogs and Cats- Skin and Coat Support Omega 3 Supplement for Pets 8.5oz
- Price
- $16.72
- Rating
- 4.5/5
- Reviews
- 69,762
- Age
- 2y ago

Zesty Paws Wild Alaskan Omega-3 Blend Pollock + Salmon Oil for Dogs and Cats- Skin and Coat Support Omega 3 Supplement for Pets 32oz
- Price
- $35.34
- Rating
- 4.5/5
- Reviews
- 69,762
- Age
- 2y ago

Chew + Heal Labs Hydrocortisone Lotion for Dogs - 4 oz Anti Itch Cream for Irritated Skin Flea Bites Itching and More - Made in the USA
- Price
- $12.99
- Rating
- 4.5/5
- Reviews
- 1,937
- Age
- 2y ago

Arm & Hammer for Pets Itch Relief Spray for Dogs Baking Soda Formula to Soothe Itchy and Irritated Skin and Hot Spots No-Rinse Application Chamomile and Peppermint Scent 8 Fl Oz
- Price
- $4.75
- Rating
- 4.2/5
- Reviews
- 3,439
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
26
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
18%
- Palmer's30%
- Chew + Heal Labs16%
- Zesty Paws15%
- Warren London10%
- BARK&SPARK8%
- Native Pet4%
- Open — no brand owns it (6 brands, 18%)
Demand
Burts Bees Dog search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Burts Bees Dog search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog dry skin31K/yr
- dry skin for dogs7K/yr
- anti itch for dogs dry skin2K/yr
- dry skin treatment for dogs3K/yr
- dry skin dogs4K/yr
- dry flaky skin treatment for dogs4K/yr
- dry skin dog3K/yr
- dry skin on dogs2K/yr
- dry skin relief for dog6K/yr
Reviews and returns
What reviews say buyers love and hate about Burts Bees Dog
We read the reviews and the return reasons for every product selling here.
“red itchy skin in general”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Burts Bees Dog questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









