Bully Toys

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

-16.2%

Conversion, latest week

5.7%

Market size, estimated

$74Ka year

Peak month

December2.4× the quietest month

Top search term

bully toys for aggressive chewers20K searches a year

Listings sell for $13.52 on average, from $7.87 to $24.80. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $13.52 that is $0 to $1K a year per listing.

Average price

$13.52under the $15 to $100 sweet spot

Price range

$7.87–$24.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.1%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #55 within Toys. It carries 12,575 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#55in Toys

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

12,575per listing

Listings tracked

37

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months