Bully Bones
FailThe top 5 brands take 100% of clicks, so Bully Bones is a Fail.
- Flapen Score
- 48 / 100Ranks 2,345 of 3,978 Pet Supplies niches · −3 vs the category median of 5148
- Market size
- $83K/yr87K searches / yr
- 90-day growth
- -13.1%search demand this quarter
- Competition
- 39%top-5 click share · 4 brands · 56 sellers
Flapen Score
Bully Bones against its category
The dotted line is the Pet Supplies average. Past it, Bully Bones is stronger. Inside it, weaker.
Market
The Bully Bones market on Amazon at a glance
Shoppers on Amazon United States searched for Bully Bones 87K times last year and spent an estimated $83K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 9.1% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- -13.1%
- Conversion, latest week
- 9.1%
- Market size, estimated
- $83Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- bullibone21K searches a year
02 · Price
A sale here is worth $10.61.
Listings sell for $10.61 on average, from $3.17 to $27.61. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $10.61 that is $1K to $3K a year per listing.
- Average price
- $10.61under the $15 to $100 sweet spot
- Price range
- $3.17–$27.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #356 within Toys. It carries 4,850 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #356in Toys
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 4,850per listing
- Listings tracked
- 38
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Bully Bones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
4 falling
Sellers
56
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
39%
Top 20: 82%
Open market
0%
- Brand 178%
- Brand 220%
- Brand 31%
- Brand 41%
Demand
Bully Bones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.4×
Search terms
Top Bully Bones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bullibone21K/yr
- bam bones for dogs15K/yr
- bambones for dogs9K/yr
- bam bones11K/yr
- bambone5K/yr
- bamboo bones for dogs4K/yr
- bam bone4K/yr
- bambones3K/yr
- bamboo dog bone2K/yr
- bam bones for dogs large2K/yr
Reviews and returns
What reviews say buyers love and hate about Bully Bones
We read the reviews and the return reasons for every product selling here.
“Did not last a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bully Bones questions
Answered from the same tracked data.









