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Bulk Dog Toys

Maybe

An estimated 0.7% of orders come back. But demand is soft, at -6.3% this quarter, so Bulk Dog Toys is a Maybe.

Flapen Score
61
61 / 100
Top 12% of 3,978 Pet Supplies niches · +10 vs the category median of 51
Market size
$532K/yr474K searches / yr
90-day growth
-6.3%search demand this quarter
Competition
47%top-5 click share · 23 brands · 41 sellers

Flapen Score

Bulk Dog Toys against its category

The dotted line is the Pet Supplies average. Past it, Bulk Dog Toys is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulk Dog Toys market on Amazon at a glance

Shoppers on Amazon United States searched for Bulk Dog Toys 474K times last year and spent an estimated $532K. The top 5 brands take 60% of clicks. Demand peaks in Nov–Dec. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 474K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $532K a year.

Searches, last 12 months
474K
Growth, 90 days vs prior 90
-6.3%
Conversion, latest week
5.3%
Market size, estimated
$532Ka year
Peak month
December3.4× the quietest month
Top search term
dog toys bulk109K searches a year

02 · Price

A sale here is worth $21.27.

Listings sell for $21.27 on average, from $8.47 to $66.26. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $21.27 that is $11K to $16K a year per listing.

Average price
$21.27inside the $15 to $100 sweet spot
Price range
$8.47–$66.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
$11K–$16K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #93 within Toys. It carries 7,587 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#93in Toys
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
7,587per listing
Listings tracked
34

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top Bulk Dog Toys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

41

Top-5 brand share

60%

Top 20: 97%

Top-5 click share

47%

Top 20: 85%

Open market

35%

  • Brand 116%
  • Brand 214%
  • Brand 311%
  • Brand 411%
  • Brand 58%
  • Brand 65%

Demand

Bulk Dog Toys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '25Holiday '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Bulk Dog Toys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog toys bulk109K/yr
  • bulk dog toys97K/yr
  • dog toy bundle58K/yr
  • pack of dog toys30K/yr
  • dog toys bundle26K/yr
  • puppy toy pack16K/yr
  • box of dog toys14K/yr
  • dog toys set18K/yr
  • dog toy bulk12K/yr
  • dog toy packs12K/yr

Reviews and returns

What reviews say buyers love and hate about Bulk Dog Toys

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Fun/Entertainment Experience”
27%of negative reviews mention “Durability”
0.7%of orders come back
“Comes apart”
A buyer, on “Durability”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bulk Dog Toys questions

Answered from the same tracked data.