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Bulk Dog Chews

Maybe

Buyers convert on 19.4% of searches. But the top 5 brands take 100% of clicks, so Bulk Dog Chews is a Maybe.

Flapen Score
50
50 / 100
Ranks 1,991 of 3,978 Pet Supplies niches · −1 vs the category median of 51
Market size
$1.2M/yr380K searches / yr
90-day growth
-9.4%search demand this quarter
Competition
69%top-5 click share · 3 brands · 170 sellers

Flapen Score

Bulk Dog Chews against its category

The dotted line is the Pet Supplies average. Past it, Bulk Dog Chews is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulk Dog Chews market on Amazon at a glance

Shoppers on Amazon United States searched for Bulk Dog Chews 380K times last year and spent an estimated $1.2M. All 3 brands take every click. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 19.4% of those searches ended in a purchase.

Shoppers searched for this 380K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
380K
Growth, 90 days vs prior 90
-9.4%
Conversion, latest week
19.4%
Market size, estimated
$1.2Ma year
Top search term
rachel ray dog treats82K searches a year

02 · Price

A sale here is worth $16.61.

Listings sell for $16.61 on average, from $6.28 to $27.11. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $16.61 that is $50K to $66K a year per listing.

Average price
$16.61inside the $15 to $100 sweet spot
Price range
$6.28–$27.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$50K–$66K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #217 within Treats. It carries 10,051 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#217in Treats
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
10,051per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
90 months

Products

Top Bulk Dog Chews products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

170

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 28%
  • Brand 37%

Demand

Bulk Dog Chews search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1× · 9 of 12 months tracked

Search terms

Top Bulk Dog Chews search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rachel ray dog treats82K/yr
  • soup bones62K/yr
  • soup bones for dogs59K/yr
  • nutrish dog treats33K/yr
  • rachael ray dog treats23K/yr
  • ultra chewy double treat bones14K/yr
  • nutrish soup bones for dogs9K/yr
  • rachel ray soup bones for dogs16K/yr
  • munchy bones for dogs11K/yr
  • double treat bones for dogs7K/yr

Reviews and returns

What reviews say buyers love and hate about Bulk Dog Chews

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Pet Friendly”
23%of negative reviews mention “Durability”
<0.1%of orders come back, a rate Amazon rounds to zero
“Doesn't last”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bulk Dog Chews questions

Answered from the same tracked data.