Skip to content

Bone It Up Dog Treat Making Kit

a small market ($17K/yr) — Bone It Up Dog Treat Making Kit doesn't clear our bar today.

Flapen Score

34
Skip it

Ranks 3,745 of 3,978 Pet Supplies niches · −17 vs the category median of 51

Market size 4Growth 16Conversion 65Competition 5Returns 94Price range 64Avg price 85Brand share 8Review moat 62Quality gap 27
This niche Category average · 3,978 niches

Is Bone It Up Dog Treat Making Kit profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Bone It Up Dog Treat Making Kit is a $17K/yr Amazon United States market (15K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.

Bone It Up Dog Treat Making Kit: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.3% over the last 90 days and 5.8% of searches end in a purchase.

$17K

revenue / yr

Units sold / yr750
Search volume / yr-18.3%15K
Conversion rate5.8%
Avg price$19.14

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers6 · 22
Top-5 product click share93%
Open market3%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 7 products

Sponsored placement71%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews1,006

Top Bone It Up Dog Treat Making Kit products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

$0$3K$5K$8K$10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

22

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • BoneItUp51%
  • RUGVOMWM31%
  • King Arthur7%
  • DASH5%
  • ZOKLU4%
  • YIGWANG3%

Bone It Up Dog Treat Making Kit demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume15KCVR5.8%Products7Brands6Top 5 Brands97%OOS Rate9.6%Rating4.6★Reviews1,006Avg BSR#1,537
4K3KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.6×

Top Bone It Up Dog Treat Making Kit search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dog treat making kit6K/yr
  • dog treat kit3K/yr
  • bone it up dog treat making kit3K/yr
  • homemade dog treats kit2K/yr
  • bone it up754/yr
  • boneitup homemade dog treats kit395/yr
  • bone it up homemade dog treats kit26/yr

What reviews say buyers love and hate about Bone It Up Dog Treat Making Kit

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Ease Of Use20%

Easy to use

Quality-Overall13%

it looks really well made

Ease Of Cleaning11%

clean up is a breeze

Size-Overall8%

perfect treat size

Pet Friendly6%

Dogs love this

What buyers complain about

84% of reviews
Strength15%

Kind of flimsy

Size-Overall14%

Smaller than expected

Allergies12%

I previously had a dachshund with multiple food allergies

Durability9%

all broke on me

Product Condition6%

I received a used one

Bone It Up Dog Treat Making Kit return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

66%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
52%
2Strength
9%
3Advertised Vs Actual Product
8%
4Value For Money
5%
5Quality-Overall
4%

Common Bone It Up Dog Treat Making Kit questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bone It Up Dog Treat Making Kit 34/100 on Amazon United States — Skip it. The niche generates $17K/yr across 7 tracked products. Search demand moved -18.3% over the last 90 days.
Search demand for Bone It Up Dog Treat Making Kit on Amazon United States peaks in Nov–Dec, where the busiest month runs 6.6× the quietest.