Blue Dog Toy

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

-20.3%

Conversion, latest week

8.4%

Market size, estimated

$111Ka year

Peak month

December2.2× the quietest month

Top search term

flying squirrel28K searches a year

Listings sell for $19.47 on average, from $9.22 to $34.56. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $19.47 that is $2K to $5K a year per listing.

Average price

$19.47inside the $15 to $100 sweet spot

Price range

$9.22–$34.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.8%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #13,797 within Toys. It carries 2,687 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

0.4%

Average rank

#13,797in Toys

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,687per listing

Listings tracked

20

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months