Is Bland Diet Dog Food profitable to sell on Amazon United States?

Flapen scores Bland Diet Dog Food 61 out of 100 on Amazon United States, a Maybe. Shoppers spend $208K a year across 42 tracked products. 1 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +16.7% in the last 90 days.

How competitive is the Bland Diet Dog Food niche on Amazon United States?

16 brands and 53 sellers compete in Bland Diet Dog Food on Amazon United States. The top 5 Bland Diet Dog Food products take 50% of clicks, and the top 5 brands take 91%.

What do buyers complain about in Bland Diet Dog Food?

Bland Diet Dog Food buyers on Amazon United States complain most about Value For Money, Indigestion, and Smell. An estimated 0.0% of orders come back.

When does demand for Bland Diet Dog Food peak?

Search demand for Bland Diet Dog Food on Amazon United States peaks in May–Jun, and the busiest month runs 2.2× the quietest.

What does it cost to enter the Bland Diet Dog Food niche?

Bland Diet Dog Food sells for $26.19 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $6.69 to $48.04. The average product has 1,242 reviews, the count a new listing must catch up to.

Bland Diet Dog Food

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 91% of clicks, so Bland Diet Dog Food is a Maybe.

Flapen Score: 61
61 / 100Top 12% of 3,978 Pet Supplies niches · +10 vs the category median of 51
Market size: $208K/yr87K searches / yr
90-day growth: +16.7%search demand this quarter
Competition: 50%top-5 click share · 16 brands · 53 sellers

Flapen Score

Bland Diet Dog Food against its category

The dotted line is the Pet Supplies average. Past it, Bland Diet Dog Food is stronger. Inside it, weaker.

61Maybe

This niche Category average

See the method

Market

The Bland Diet Dog Food market on Amazon at a glance

Shoppers on Amazon United States searched for Bland Diet Dog Food 87K times last year and spent an estimated $208K. The top 5 brands take 91% of clicks. Demand peaks in May–Jun. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $208K a year.

Searches, last 12 months: 87K
Growth, 90 days vs prior 90: +16.7%
Conversion, latest week: 9.1%
Market size, estimated: $208Ka year
Peak month: May2.2× the quietest month
Top search term: bland diet dog food19K searches a year

02 · Price

A sale here is worth $26.19.

Listings sell for $26.19 on average, from $6.69 to $48.04. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $26.19 that is $3K to $7K a year per listing.

Average price: $26.19inside the $15 to $100 sweet spot
Price range: $6.69–$48.04
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 8K–10K
Units per listing a year: 100–250
Revenue per listing a year: $3K–$7K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #123 within Food. It carries 1,242 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #123in Food
Average rating: 4.34 starsAmazon United States average 4.42 stars
Average reviews: 1,242per listing
Listings tracked: 42

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 90 months

Products

Top Bland Diet Dog Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

50%

Top 20: 82%

Open market

Brand 148%
Brand 219%
Brand 317%
Brand 43%
Brand 52%
Brand 62%
Open — no brand owns it (10 brands, 9%)

Demand

Bland Diet Dog Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun · busiest ÷ quietest = 2.2×

Search terms

Top Bland Diet Dog Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

bland diet dog food19K/yr +36.2%5.7% conv.
under the weather13K/yr +19.7%8.5% conv.
liquid dog food9K/yr +4.8%6.0% conv.
daves dog food canned8K/yr +8.2%9.8% conv.
under the weather dog supplement7K/yr +12.2%12.5% conv.
bland dog food6K/yr +13.6%8.2% conv.
food for dogs with diarrhea5K/yr +5.3%1.0% conv.
daves dog food4K/yr +33.6%5.5% conv.
dog food for diarrhea3K/yr +94.9%3.4% conv.
under the weather dog3K/yr -11.6%10.6% conv.

Reviews and returns

What reviews say buyers love and hate about Bland Diet Dog Food

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Pet Friendly”

16%of negative reviews mention “Value For Money”

<0.1%of orders come back, a rate Amazon rounds to zero

“Not much product for the price”

A buyer, on “Value For Money”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Bland Diet Dog Food questions

Answered from the same tracked data.

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