Black Dog Leash

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

+3.2%

Conversion, latest week

10.2%

Market size, estimated

$85Ka year

Peak month

October1.5× the quietest month

Top search term

black dog leash36K searches a year

Listings sell for $9.25 on average, from $4.19 to $23.12. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.25 that is $2K to $5K a year per listing.

Average price

$9.25under the $15 to $100 sweet spot

Price range

$4.19–$23.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

2.3%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #32 within Collars, Harnesses & Leashes. It carries 12,064 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#32in Collars, Harnesses & Leashes

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

12,064per listing

Listings tracked

23

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months