Bird Swing
MaybeThe top 5 brands take only 32% of clicks. But shoppers spend an estimated $59K a year here, so Bird Swing is a Maybe.
- Flapen Score
- 56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 5156
- Market size
- $59K/yr156K searches / yr
- 90-day growth
- +12.7%search demand this quarter
- Competition
- 31%top-5 click share · 44 brands · 62 sellers
Flapen Score
Bird Swing against its category
The dotted line is the Pet Supplies average. Past it, Bird Swing is stronger. Inside it, weaker.
Market
The Bird Swing market on Amazon at a glance
Shoppers on Amazon United States searched for Bird Swing 156K times last year and spent an estimated $59K. The top 5 brands take 32% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 156K
- Growth, 90 days vs prior 90
- +12.7%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $59Ka year
- Peak month
- May1.4× the quietest month
- Top search term
- bird swing60K searches a year
02 · Price
A sale here is worth $11.58.
Listings sell for $11.58 on average, from $5.51 to $22.74. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $11.58 that is $0 to $1K a year per listing.
- Average price
- $11.58under the $15 to $100 sweet spot
- Price range
- $5.51–$22.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #108 within Birds. It carries 627 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 4.4%
- Average rank
- #108in Birds
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 627per listing
- Listings tracked
- 55
04 · Newcomers
2 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Bird Swing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
44 falling
Sellers
62
Top-5 brand share
32%
Top 20: 77%
Top-5 click share
31%
Top 20: 69%
Open market
64%
- Brand 19%
- Brand 27%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Bird Swing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Bird Swing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bird swing60K/yr
- bird swings26K/yr
- bird swing for cage21K/yr
- parakeet swing16K/yr
- parrot swing12K/yr
- bird cage swing5K/yr
- cockatiel swing5K/yr
- parrot swings for large birds5K/yr
- bird swings for parakeets6K/yr
Reviews and returns
What reviews say buyers love and hate about Bird Swing
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bird Swing questions
Answered from the same tracked data.