Bird Nest
MaybeThe top 5 brands take only 40% of clicks. But demand is soft, at -6.2% this quarter, so Bird Nest is a Maybe.
- Flapen Score
- 60 / 100Top 14% of 3,978 Pet Supplies niches · +9 vs the category median of 5160
- Market size
- $224K/yr611K searches / yr
- 90-day growth
- -6.2%search demand this quarter
- Competition
- 28%top-5 click share · 44 brands · 83 sellers
Flapen Score
Bird Nest against its category
The dotted line is the Pet Supplies average. Past it, Bird Nest is stronger. Inside it, weaker.
Market
The Bird Nest market on Amazon at a glance
Shoppers on Amazon United States searched for Bird Nest 611K times last year and spent an estimated $224K. The top 5 brands take 40% of clicks. Demand peaks in Apr–May. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 611K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $224K a year.
- Searches, last 12 months
- 611K
- Growth, 90 days vs prior 90
- -6.2%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $224Ka year
- Peak month
- May2.0× the quietest month
- Top search term
- bird nest171K searches a year
02 · Price
A sale here is worth $13.85.
Listings sell for $13.85 on average, from $5.93 to $33.20. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $13.85 that is $1K to $3K a year per listing.
- Average price
- $13.85under the $15 to $100 sweet spot
- Price range
- $5.93–$33.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #204 within Birds. It carries 637 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #204in Birds
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 637per listing
- Listings tracked
- 62
04 · Newcomers
1 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Bird Nest products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
44 flat
Sellers
83
Top-5 brand share
40%
Top 20: 81%
Top-5 click share
28%
Top 20: 69%
Open market
56%
- Brand 118%
- Brand 26%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Bird Nest search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.0×
Search terms
Top Bird Nest search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bird nest171K/yr
- birds nest51K/yr
- parakeet nest61K/yr
- nido para periquitos62K/yr
- nido para pajaritos26K/yr
- parakeet nesting box37K/yr
- bird nests25K/yr
- bird nest for cage43K/yr
- bird house for cage23K/yr
- finch nest17K/yr
Reviews and returns
What reviews say buyers love and hate about Bird Nest
We read the reviews and the return reasons for every product selling here.
“Sizing issue”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bird Nest questions
Answered from the same tracked data.









