Is bird feeding & watering supplies profitable to sell on Amazon United States?

The niche generates $63K/yr across 43 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +1.3%. Flapen's verdict: Worth a look (50/100).

How competitive is the bird feeding & watering supplies niche?

30 brands and 53 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 48% of demand.

What do buyers complain about in bird feeding & watering supplies?

Top complaints mined from reviews: Size-Overall, Rusts/Corrodes, Ease Of Use. The return rate is 2.5%.

When does demand for bird feeding & watering supplies peak?

Demand peaks in Jul; the busiest month runs 1.8× the quietest.

What does it cost to enter the bird feeding & watering supplies niche?

Listings span $6.41–$17.64; the average listing price is $10.50 (sweet spot $15–$100). The average incumbent carries 666 reviews — the moat a new listing must climb.

bird feeding & watering supplies

Worth a look

Shows no brand lock-in (top 5 brands take 48% of clicks), but a small market ($63K/yr) keeps it on the watch list.

Brand share

Great48%

top-5 brand share — no brand owns this niche

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good665.81

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.5%

return rate — above 6% kills the launch gate

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Okay$10.50

avg listing price — sweet spot $15–$100

Growth

Okay+1.3%

90-day search growth — must beat 0% to launch

Price range

Bad$6.41–$17.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$63K

$63K/yr · 124K searches

According to Flapen's Amazon United States niche tracking, bird feeding & watering supplies is a $63K/yr Amazon United States market (124K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

bird feeding & watering supplies market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $63K–$84K; units × avg price
Launch success: 10%; 1 of 10 new (360d)
Conversion rate: 4.8%
Avg BSR: #174
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 0.3%
Avg brand age: 38 months
Avg seller age: 188 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

30 falling

Sellers

Top-5 brand share

48%

Top 20: 90%

Top-5 click share

42%

Top 20: 77%

Open market

48%

CAIYUANYUAN-SHENXUEJIAO13%
PINVNBY11%
Tfwadmx10%
kathson8%
Lixit6%
IBWell5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.

Peak months: Jul · busiest ÷ quietest = 1.8×

Open Trend

Top bird feeding & watering supplies search terms

bird food bowl24K/yr -4.0%2.8% conv.
bird bowls for cage19K/yr +10.7%3.7% conv.
bird dishes for cage9K/yr +17.4%4.5% conv.
bird cage food bowls7K/yr +19.7%4.2% conv.
parakeet food dish9K/yr -19.9%3.1% conv.
parrot food bowls6K/yr -3.7%2.7% conv.
bird cage water bowl5K/yr +20.1%5.0% conv.
bird dishes5K/yr -1.8%3.5% conv.
bird food dish5K/yr +7.1%4.5% conv.
bird food dishes for cage5K/yr -3.9%3.9% conv.

All search terms

Top bird feeding & watering supplies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 43 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

2Pcs Stainless Steel Bird Feeding Bowls Small Bird Feeding Cup Stainless Steel Parrot Food Bowl Cage with Holder Parrot Cage Water Feeder Pet Cage Cup Holder (Dia 3.93 4.72 )

CAIYUANYUAN-SHENXUEJIAO$8.874.5★252 rev

PINVNBY Parrot Feeding Cups Birds Food Dish Stainless Steel Parrot Feeders Water Cage Bowls with Clamp Holder for Cockatiel Conure Budgies Parakeet Parrot Macaw Small Animal Chinchilla Pack of 2

PINVNBY$8.714.5★2,665 rev

Tfwadmx Bird Feeding Dish Cups Parrot Food Bowl Clamp Holder Coop Cup 2PCS Bird Cage Water Bowl for Parakeet African Greys Conure Cockatiels Lovebird Budgie Chinchilla

Tfwadmx$8.194.6★3,111 rev

IBWell 2 Pack Clear Water Bowl and Food Container - Bird Cage Feeder With Perch for Parakeets - No Mess Design

IBWell$9.874.5★236 rev

Okllen 4 Pack Bird Feeding Dish Cups Detachable Stainless Steel Bird Food Bowls with Clamp for Chinchilla Parrot Cockatiel Conure Budgies Parakeet Small Animal

Okllen$13.204.5★342 rev

Newest

by launch date

VOXGET 2 Pcs Bird Feeder Bowls with 2 Pcs Food Holder for Cage Parrot Food Water Bowls and Fruit Skewer Foraging Toy Stainless Steel Bird Feeding Dish Cups for Small Animals (Silvery 4 Pcs)

VOXGET$8.8071 rev

3mo ago

shuielai 3 Pcs Stainless Steel Bird Feeding Cups with Clamp Holder - Birdcage Food Water Dish Bowls for Cockatiel Parakeet Macaw Finches Lovebirds Small Animals

shuielai$9.973 rev

5mo ago

2 Pack Bird Feeding and Clear Water Bowl Bird Cage Feeder with Bracket Anti Spill and Leak Proof Bird Food Box

Qivorimith$7.523 rev

6mo ago

Hypeety Transparent Bird Feeder No Mess Parakeet Feeder for Cage Clear Bird Cage Feeders with Anti-Slip Perch Stainless Steel Food Bowl for Parakeets Parrots Budgies Lovebirds Cockatiels Conures

Hypeety$16.7224 rev

8mo ago

Set of 1 Bird Cage Feeder for Vegetable & Fruit Parrot Fruit Holder with Dish Bowl Design to Keep Clean No Mess Bird Food Veggies Skewer for Parakeets Cockatiels Lovebirds Budgies Conures

WQY GroceryShop$10.1629 rev

9mo ago

What buyers say about bird feeding & watering supplies

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“High quality bowl”

Ease Of Cleaning15%

“it is easy to clean up”

Size-Overall14%

“Fits well”

Pet Friendly7%

“Pet loves”

Ease Of Use7%

“So convenient”

Strength6%

“Great sturdy dish for a good price”

Advertised Vs Actual Product6%

“Works As Advertised”

Value For Money4%

“Good for the price”

Durability4%

“are durable”

Material Quality2%

“the materials are sturdy”

What buyers complain about

Size-Overall34%

“Too small”

Rusts/Corrodes5%

“Can rust”

Ease Of Use5%

“Not easy for birds”

Durability5%

“is broke in half”

Quality-Overall4%

“These bowls are not good quality”

Color3%

“No matter how many times I cleaned this it kept rubbing off color”

Strength3%

“Breaks really easily where the screws are”

Advertised Vs Actual Product2%

“MisLeading”

Functionality-Overall2%

“Didn't work”

Residue2%

“Residue”

Top return reasons

Size-Overall77%

Advertised Vs Actual Product4%

Defective Material/Parts4%

Compatibility-Overall3%

Functionality-Overall2%

Escape Proof2%

Value For Money1%

Material Quality1%

Rusts/Corrodes1%

Strength1%

Common questions

Is bird feeding & watering supplies profitable to sell on Amazon United States?: The niche generates $63K/yr across 43 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +1.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the bird feeding & watering supplies niche?: 30 brands and 53 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in bird feeding & watering supplies?: Top complaints mined from reviews: Size-Overall, Rusts/Corrodes, Ease Of Use. The return rate is 2.5%.
When does demand for bird feeding & watering supplies peak?: Demand peaks in Jul; the busiest month runs 1.8× the quietest.
What does it cost to enter the bird feeding & watering supplies niche?: Listings span $6.41–$17.64; the average listing price is $10.50 (sweet spot $15–$100). The average incumbent carries 666 reviews — the moat a new listing must climb.