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Bird Cage Liner

Maybe

An estimated 0.4% of orders come back. But the top 5 products take 69% of clicks, so Bird Cage Liner is a Maybe.

Flapen Score
53
53 / 100
Top 38% of 3,978 Pet Supplies niches · +2 vs the category median of 51
Market size
$207K/yr145K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
69%top-5 click share · 12 brands · 18 sellers

Flapen Score

Bird Cage Liner against its category

The dotted line is the Pet Supplies average. Past it, Bird Cage Liner is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bird Cage Liner market on Amazon at a glance

Shoppers on Amazon United States searched for Bird Cage Liner 145K times last year and spent an estimated $207K. The top 5 brands take 84% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
6.0%
Market size, estimated
$207Ka year
Peak month
May1.2× the quietest month
Top search term
bird cage liner78K searches a year

02 · Price

A sale here is worth $23.63.

Listings sell for $23.63 on average, from $8.71 to $73.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $23.63 that is $12K to $18K a year per listing.

Average price
$23.63inside the $15 to $100 sweet spot
Price range
$8.71–$73.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$12K–$18K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #7 within Birds. It carries 508 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
93%
Out of stock, average day
0.8%
Average rank
#7in Birds
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
508per listing
Listings tracked
15

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Bird Cage Liner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

18

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

12%

  • Brand 129%
  • Brand 225%
  • Brand 313%
  • Brand 411%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (6 brands, 12%)

Demand

Bird Cage Liner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Bird Cage Liner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bird cage liner78K/yr
  • bird cage liners30K/yr
  • bird cage liners disposable10K/yr
  • bird cage paper liners6K/yr
  • bird cage paper5K/yr
  • parakeet cage liners4K/yr
  • bird cage liners for large cage5K/yr
  • bird paper3K/yr
  • parrot cage liners3K/yr

Reviews and returns

What reviews say buyers love and hate about Bird Cage Liner

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Cleaning”
21%of negative reviews mention “Thickness”
0.4%of orders come back
“They are thick”
A buyer, on “Thickness”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bird Cage Liner questions

Answered from the same tracked data.