Best Smelling Dog Shampoo

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

14.3%

Market size, estimated

$119Ka year

Peak month

January1.6× the quietest month

Top search term

pawfume dog shampoo20K searches a year

Listings sell for $11.00 on average, from $5.17 to $13.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $11.00 that is $8K to $11K a year per listing.

Average price

$11.00under the $15 to $100 sweet spot

Price range

$5.17–$13.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$8K–$11K

Returns

0.8%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #40 within Grooming. It carries 5,800 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#40in Grooming

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

5,800per listing

Listings tracked

8

The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

90 months