Benzoyl Peroxide Dog Shampoo
FailShoppers spend an estimated $53K a year here, so Benzoyl Peroxide Dog Shampoo is a Fail.
- Flapen Score
- 44 / 100Ranks 2,946 of 3,978 Pet Supplies niches · −7 vs the category median of 5144
- Market size
- $53K/yr23K searches / yr
- 90-day growth
- +6.7%search demand this quarter
- Competition
- 75%top-5 click share · 8 brands · 20 sellers
Flapen Score
Benzoyl Peroxide Dog Shampoo against its category
The dotted line is the Pet Supplies average. Past it, Benzoyl Peroxide Dog Shampoo is stronger. Inside it, weaker.
Market
The Benzoyl Peroxide Dog Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for Benzoyl Peroxide Dog Shampoo 23K times last year and spent an estimated $53K. The top 5 brands take 90% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 11.8% of those searches ended in a purchase.
Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.
- Searches, last 12 months
- 23K
- Growth, 90 days vs prior 90
- +6.7%
- Conversion, latest week
- 11.8%
- Market size, estimated
- $53Ka year
- Peak month
- September1.3× the quietest month
- Top search term
- benzoyl peroxide dog shampoo13K searches a year
02 · Price
A sale here is worth $18.99.
Listings sell for $18.99 on average, from $8.88 to $42.45. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $18.99 that is $2K to $5K a year per listing.
- Average price
- $18.99inside the $15 to $100 sweet spot
- Price range
- $8.88–$42.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #250 within Grooming. It carries 9,520 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #250in Grooming
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 9,520per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 95 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 95 months
Products
Top Benzoyl Peroxide Dog Shampoo products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pet MD Benzoyl Peroxide Shampoo for Dogs Cats and Horses - 12oz
- Price
- $21.72
- Rating
- 4.5/5
- Reviews
- 4,273
- Age
- 10y ago

Vetoquinol BPO-3 Shampoo for Dogs Cats & Horses (3% Benzoyl Peroxide) 16oz Deep Cleaning Medicated Shampoo Opens & Flushes Hair Follicles Degreases Oily Coats Soothes Red Flaky Itchy Skin
- Price
- $18.62
- Rating
- 4.7/5
- Reviews
- 894
- Age
- 19y ago

Veterinary Formula Clinical Care Antiseptic and Antifungal Medicated Shampoo for Dogs & Cats 16 Fl Oz Helps Alleviate Scaly Greasy red Skin Paraben Dye Soap-Free (1 Pack)
- Price
- $8.88
- Rating
- 4.6/5
- Reviews
- 21,963
- Age
- 21y ago

Pet MD Benzoyl Peroxide Shampoo for Dogs Cats & Horses - 16oz
- Price
- $24.65
- Rating
- 4.5/5
- Reviews
- 4,273
- Age
- 10mo ago

Davis Manufacturing Benzoyl Peroxide Creme Rinse
- Price
- $9.32
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 8y ago
Trending
estimated 90-day click momentum
All Natural Medicated Benzoyl Peroxide 3% Shampoo for Dogs Cats Horses Helps Relieve Folliculitis Dandruff Psoriasis Seborrheic Dermatitis Itchy Scalp(3% Benzoyl Peroxide) Passion Fruit Scent
- Price
- $19.37
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 6y ago

Truseb Clinically Medicated Benzoyl Peroxide 3% Shampoo for Dogs Cats Horses - Helps Relieve Folliculitis Dandruff Oily & Flaky Red Itchy SkinDeep Cleansing & Deodoriz-Passion Fruit Scent-12 oz
- Price
- $20.01
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 8y ago

Pet MD Benzoyl Peroxide Shampoo for Dogs Cats & Horses - 16oz
- Price
- $24.65
- Rating
- 4.5/5
- Reviews
- 4,273
- Age
- 10mo ago

Curaseb Benzoyl Peroxide Dog Shampoo Relieves Dandruff Scaling Scratching and Folliculitis Veterinary Strength Formula
- Price
- $23.70
- Rating
- 4.5/5
- Reviews
- 1,518
- Age
- 9y ago

MiconaHex+Triz Shampoo for Dogs Cats and Horses 16 oz Unscented
- Price
- $42.45
- Rating
- 4.8/5
- Reviews
- 2,827
- Age
- 2y ago
Newest
by launch date
Pet MD Benzoyl Peroxide Shampoo for Dogs Cats & Horses - 16oz
- Price
- $24.65
- Rating
- 4.5/5
- Reviews
- 4,273
- Age
- 10mo ago

MiconaHex+Triz Shampoo for Dogs Cats and Horses 16 oz Unscented
- Price
- $42.45
- Rating
- 4.8/5
- Reviews
- 2,827
- Age
- 2y ago

All Natural Medicated Benzoyl Peroxide 3% Shampoo for Dogs Cats Horses Helps Relieve Folliculitis Dandruff Psoriasis Seborrheic Dermatitis Itchy Scalp(3% Benzoyl Peroxide) Passion Fruit Scent
- Price
- $19.37
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 6y ago

Pet Honesty Chlorhexidine Cat & Dog Seasonal Itch Relief Shampoo for Allergies Itching Skin and Coat Supplement Helps Shedding Hot Spots Deodorizing Dog Shampoo & Grooming Supplies 16oz
- Price
- $20.30
- Rating
- 4.6/5
- Reviews
- 13,188
- Age
- 7y ago

Truseb Clinically Medicated Benzoyl Peroxide 3% Shampoo for Dogs Cats Horses - Helps Relieve Folliculitis Dandruff Oily & Flaky Red Itchy SkinDeep Cleansing & Deodoriz-Passion Fruit Scent-12 oz
- Price
- $20.01
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
20
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
5%
- Pet MD45%
- Veterinary Formula15%
- Davis Manufacturing15%
- Vetoquinol11%
- Pet Health Pharma5%
- BEXLEY LABS5%
- Open — no brand owns it (2 brands, 5%)
Demand
Benzoyl Peroxide Dog Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews and returns
What reviews say buyers love and hate about Benzoyl Peroxide Dog Shampoo
We read the reviews and the return reasons for every product selling here.
“Allergy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Benzoyl Peroxide Dog Shampoo questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









