Bentonite Cat Litter

Shoppers searched for this 333K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $966K a year.

Searches, last 12 months

333K

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

10.0%

Market size, estimated

$966Ka year

Peak month

October9.0× the quietest month

Top search term

boxie cat litter42K searches a year

Listings sell for $28.90 on average, from $18.51 to $46.31. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $28.90 that is $58K to $72K a year per listing.

Average price

$28.90inside the $15 to $100 sweet spot

Price range

$18.51–$46.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

$58K–$72K

Returns

0.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Litter & Housebreaking. It carries 16,683 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#50in Litter & Housebreaking

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

16,683per listing

Listings tracked

15

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months