Beef Dog Food

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.6M a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

14.3%

Market size, estimated

$3.6Ma year

Peak month

January1.5× the quietest month

Top search term

rachel ray dog food352K searches a year

Listings sell for $24.45 on average, from $8.81 to $52.19. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At $24.45 that is $61K to $73K a year per listing.

Average price

$24.45inside the $15 to $100 sweet spot

Price range

$8.81–$52.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,500–3,000

Revenue per listing a year

$61K–$73K

Returns

0.0%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #125 within Food. It carries 6,205 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#125in Food

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

6,205per listing

Listings tracked

31

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

96 months