Is Beef Bones for Dogs profitable to sell on Amazon United States?

Flapen scores Beef Bones for Dogs 48 out of 100 on Amazon United States, a Fail. Shoppers spend $243K a year across 11 tracked products. 1 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew -7.0% in the last 90 days.

How competitive is the Beef Bones for Dogs niche on Amazon United States?

7 brands and 45 sellers compete in Beef Bones for Dogs on Amazon United States. The top 5 Beef Bones for Dogs products take 79% of clicks, and the top 5 brands take 95%.

What do buyers complain about in Beef Bones for Dogs?

Beef Bones for Dogs buyers on Amazon United States complain most about Durability, Smell, and Indigestion. An estimated 0.0% of orders come back.

When does demand for Beef Bones for Dogs peak?

Search demand for Beef Bones for Dogs on Amazon United States peaks in Jan–Feb–Dec, and the busiest month runs 2.5× the quietest.

What does it cost to enter the Beef Bones for Dogs niche?

Beef Bones for Dogs sells for $14.62 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $3.31 to $29.89. The average product has 9,114 reviews, the count a new listing must catch up to.

Beef Bones for Dogs

Fail

The top 5 brands take 95% of clicks, so Beef Bones for Dogs is a Fail.

Flapen Score: 48
48 / 100Ranks 2,345 of 3,978 Pet Supplies niches · −3 vs the category median of 51
Market size: $243K/yr99K searches / yr
90-day growth: -7.0%search demand this quarter
Competition: 79%top-5 click share · 7 brands · 45 sellers

Flapen Score

Beef Bones for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Beef Bones for Dogs is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Beef Bones for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Beef Bones for Dogs 99K times last year and spent an estimated $243K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 16.8% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $243K a year.

Searches, last 12 months: 99K
Growth, 90 days vs prior 90: -7.0%
Conversion, latest week: 16.8%
Market size, estimated: $243Ka year
Peak month: December2.5× the quietest month
Top search term: gravy bones14K searches a year

02 · Price

A sale here is worth $14.62.

Listings sell for $14.62 on average, from $3.31 to $29.89. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,250 to 1,500 of them. At $14.62 that is $18K to $22K a year per listing.

Average price: $14.62under the $15 to $100 sweet spot
Price range: $3.31–$29.89
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 13K–15K
Units per listing a year: 1,250–1,500
Revenue per listing a year: $18K–$22K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Treats. It carries 9,114 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #137in Treats
Average rating: 4.37 starsAmazon United States average 4.42 stars
Average reviews: 9,114per listing
Listings tracked: 11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 79 months

Products

Top Beef Bones for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

Brand 169%
Brand 210%
Brand 36%
Brand 46%
Brand 53%
Brand 63%
Open — no brand owns it (1 brand, 3%)

Demand

Beef Bones for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Beef Bones for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

gravy bones14K/yr -10.5%16.1% conv.
real bones for dogs14K/yr -9.1%3.4% conv.
real dog bones11K/yr +8.2%3.9% conv.
gravy bones milk bones9K/yr -4.7%17.3% conv.
gravy milk bones for dogs7K/yr -4.4%14.5% conv.
milk bone gravy bones7K/yr -6.7%13.0% conv.
milkbone gravy bones5K/yr -7.7%12.8% conv.
milk bones gravy5K/yr -16.9%11.1% conv.
beef dog bones6K/yr +3.9%3.1% conv.
beef bones for large dogs6K/yr -34.4%3.6% conv.

Reviews and returns

What reviews say buyers love and hate about Beef Bones for Dogs

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Pet Friendly”

16%of negative reviews mention “Durability”

<0.1%of orders come back, a rate Amazon rounds to zero

“Falls apart quickly”

A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Beef Bones for Dogs questions

Answered from the same tracked data.

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