Baby Pad

Shoppers searched for this 570K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

570K

Growth, 90 days vs prior 90

+19.3%

Conversion, latest week

12.0%

Market size, estimated

$1.3Ma year

Peak month

July3.2× the quietest month

Top search term

pee pads for cats145K searches a year

Listings sell for $19.36 on average, from $7.09 to $42.37. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $19.36 that is $58K to $77K a year per listing.

Average price

$19.36inside the $15 to $100 sweet spot

Price range

$7.09–$42.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$58K–$77K

Returns

0.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #42 within Litter & Housebreaking. It carries 44,279 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#42in Litter & Housebreaking

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

44,279per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months