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Anti Licking for Dogs

Anti Licking for Dogs shows beatable incumbent ratings (4.0★), but a small market ($65K/yr) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 38% of 3,978 Pet Supplies niches · +2 vs the category median of 51

Market size 16Growth 37Conversion 87Competition 28Returns 95Price range 65Avg price 76Brand share 49Review moat 24Quality gap 96
This niche Category average · 3,978 niches

Is Anti Licking for Dogs profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Anti Licking for Dogs is a $65K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 53/100.

Anti Licking for Dogs: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +10.0% over the last 90 days and 10.0% of searches end in a purchase.

$65K

revenue / yr

Units sold / yr5K
Search volume / yr+10.0%42K
Conversion rate10.0%
Avg price$15.40

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers16 · 63
Top-5 product click share68%
Open market25%
Avg brand age55 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement100%
New entrants (1y)6· 3 succeeded
Avg rating4.0★
Avg reviews5,953

Top Anti Licking for Dogs products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

$0$3K$6K$10K$13K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

63

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

20%

  • Bodhi Dog23%
  • NaturVet18%
  • Veterinary Formula17%
  • Vetericyn12%
  • LIyun&Hang6%
  • Grannick's5%

Anti Licking for Dogs demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume42KCVR10.0%Products20Brands16Top 5 Brands75%OOS Rate0.0%Rating4.0★Reviews5,953Avg BSR#71
4K3KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.3×

Top Anti Licking for Dogs search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dog anti licking spray13K/yr
  • anti lick spray for dogs14K/yr
  • no lick spray for dogs10K/yr
  • dog stop licking spray5K/yr

What reviews say buyers love and hate about Anti Licking for Dogs

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Allergies14%

less irritation overall

Quality-Overall12%

It's clear, and the pump bottle is of a nice quality

Smell10%

Nice Scent

Spray/Flow9%

Great Spray

Value For Money7%

Good value

What buyers complain about

77% of reviews
Functionality-Overall28%

Doesn't work very well

Allergies14%

common skin irritant

Smell10%

Hate the smell

Spray/Flow8%

The spray didnt work

Value For Money5%

not the price

Anti Licking for Dogs return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

12%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
28%
2Spray/Flow
21%
3Leak-Proof
11%
4Advertised Vs Actual Product
11%
5Value For Money
6%

Common Anti Licking for Dogs questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Anti Licking for Dogs 53/100 on Amazon United States — Worth a look. The niche generates $65K/yr across 20 tracked products. 3 of 6 products launched in the last 360 days are still selling. Search demand moved +10.0% over the last 90 days.
Search demand for Anti Licking for Dogs on Amazon United States peaks in Aug–Sep, where the busiest month runs 2.3× the quietest.