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Animax Ointment for Dogs

Fail

The top 5 products take 96% of clicks, so Animax Ointment for Dogs is a Fail.

Flapen Score
42
42 / 100
Ranks 3,174 of 3,978 Pet Supplies niches · −9 vs the category median of 51
Market size
$181K/yr156K searches / yr
90-day growth
+2.3%search demand this quarter
Competition
96%top-5 click share · 6 brands · 21 sellers

Flapen Score

Animax Ointment for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Animax Ointment for Dogs is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Animax Ointment for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Animax Ointment for Dogs 156K times last year and spent an estimated $181K. The top 5 brands take 96% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
+2.3%
Conversion, latest week
6.4%
Market size, estimated
$181Ka year
Peak month
October1.3× the quietest month
Top search term
animax ointment for dogs78K searches a year

02 · Price

A sale here is worth $18.11.

Listings sell for $18.11 on average, from $8.49 to $24.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $18.11 that is $14K to $18K a year per listing.

Average price
$18.11inside the $15 to $100 sweet spot
Price range
$8.49–$24.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$18K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #96 within Health Supplies. It carries 5,026 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
83%
Out of stock, average day
5.4%
Average rank
#96in Health Supplies
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
5,026per listing
Listings tracked
6

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Animax Ointment for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

21

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 163%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 56%
  • Brand 64%

Demand

Animax Ointment for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Animax Ointment for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • animax ointment for dogs78K/yr
  • animax15K/yr
  • animax ointment for cats12K/yr
  • animax ointment17K/yr
  • animax ointment for dogs ears10K/yr
  • dog cyst treatment5K/yr
  • dog ear ointment4K/yr
  • entederm ointment for dogs3K/yr
  • panalog ointment for dogs3K/yr
  • lick granuloma treatment dogs3K/yr

Reviews and returns

What reviews say buyers love and hate about Animax Ointment for Dogs

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Smell”
1.2%of orders come back
“Medicinal Smell”
A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Animax Ointment for Dogs questions

Answered from the same tracked data.