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Ammonia Test Kit for Aquarium

Fail

Demand is soft, at -3.6% this quarter, so Ammonia Test Kit for Aquarium is a Fail.

Flapen Score
49
49 / 100
Ranks 2,168 of 3,978 Pet Supplies niches · −2 vs the category median of 51
Market size
$124K/yr70K searches / yr
90-day growth
-3.6%search demand this quarter
Competition
72%top-5 click share · 9 brands · 32 sellers

Flapen Score

Ammonia Test Kit for Aquarium against its category

The dotted line is the Pet Supplies average. Past it, Ammonia Test Kit for Aquarium is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ammonia Test Kit for Aquarium market on Amazon at a glance

Shoppers on Amazon United States searched for Ammonia Test Kit for Aquarium 70K times last year and spent an estimated $124K. The top 5 brands take 88% of clicks. Demand peaks in Sep. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 14.9% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $124K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
14.9%
Market size, estimated
$124Ka year
Peak month
September1.8× the quietest month
Top search term
ammonia test strips for fish tank43K searches a year

02 · Price

A sale here is worth $11.76.

Listings sell for $11.76 on average, from $6.86 to $21.11. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $11.76 that is $6K to $9K a year per listing.

Average price
$11.76under the $15 to $100 sweet spot
Price range
$6.86–$21.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Fish & Aquatic Pets. It carries 1,804 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#25in Fish & Aquatic Pets
Average rating
4.17 starsAmazon United States average 4.42 stars
Average reviews
1,804per listing
Listings tracked
13

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Ammonia Test Kit for Aquarium products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

32

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

5%

  • Brand 146%
  • Brand 213%
  • Brand 312%
  • Brand 410%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (3 brands, 5%)

Demand

Ammonia Test Kit for Aquarium search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Search terms

Top Ammonia Test Kit for Aquarium search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ammonia test strips for fish tank43K/yr
  • ammonia test strips15K/yr
  • aquarium ammonia test strips6K/yr
  • fish tank ammonia test5K/yr
  • ammonia and nitrate test kit3K/yr

Reviews and returns

What reviews say buyers love and hate about Ammonia Test Kit for Aquarium

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Ease Of Use”
18%of negative reviews mention “Functionality-Overall”
0.8%of orders come back
“Does NOT detect Ammonia”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ammonia Test Kit for Aquarium questions

Answered from the same tracked data.