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32 Oz Cups with Lids

Pass

32 Oz Cups with Lids scores 72 out of 100, a Pass. Shoppers spend an estimated $1.2M a year here, search demand grew +52.4% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
72
72 / 100
Top 1% of 14,768 Health & Household niches · +23 vs the category median of 49
Market size
$1.2M/yr816K searches / yr
90-day growth
+52.4%search demand this quarter
Competition
41%top-5 click share · 27 brands · 79 sellers

Flapen Score

32 Oz Cups with Lids against its category

The dotted line is the Health & Household average. Past it, 32 Oz Cups with Lids is stronger. Inside it, weaker.

72Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 32 Oz Cups with Lids market on Amazon at a glance

Shoppers on Amazon United States searched for 32 Oz Cups with Lids 816K times last year and spent an estimated $1.2M. The top 5 brands take 56% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 72 out of 100, a Pass.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 816K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +52.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
816K
Growth, 90 days vs prior 90
+52.4%
Conversion, latest week
5.3%
Market size, estimated
$1.2Ma year
Peak month
May2.7× the quietest month
Top search term
32 oz cups with lids313K searches a year

02 · Price

A sale here is worth $27.17.

Listings sell for $27.17 on average, from $12.44 to $81.69. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At $27.17 that is $27K to $34K a year per listing.

Average price
$27.17inside the $15 to $100 sweet spot
Price range
$12.44–$81.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,000–1,250
Revenue per listing a year
$27K–$34K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #430 within Disposable Drinkware. It carries 1,946 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
95%
Out of stock, average day
6.9%
Average rank
#430in Disposable Drinkware
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
1,946per listing
Listings tracked
40

04 · Newcomers

9 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
9Amazon's first-year sales bar
Average brand age
37 months

Products

Top 32 Oz Cups with Lids products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

$0$35K$71K$106K$142K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 rising

Sellers

79

Est. top-5 brand share

56%

Top 20: 96%

Est. top-5 click share

41%

Top 20: 84%

Open market

37%

  • Cappatua14%
  • XUANPEILIN12%
  • Turbo Bee12%
  • Dealusy9%
  • Aatriet9%
  • Ginkgo7%

Demand

32 Oz Cups with Lids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.7×

Search terms

Top 32 Oz Cups with Lids search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 32 oz cups with lids313K/yr
  • 32oz cups with lids91K/yr
  • 32 oz plastic cups with lids70K/yr
  • 32 oz cups59K/yr
  • 32 oz cups with lids and straws30K/yr
  • 32 oz cup32K/yr
  • 32 ounce plastic cups with lids31K/yr
  • 32oz plastic cups with lids27K/yr
  • 32oz cups25K/yr
  • 32 oz plastic cups25K/yr

Reviews and returns

What reviews say buyers love and hate about 32 Oz Cups with Lids

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
0.9%of orders come back
“Too small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 32 Oz Cups with Lids questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data