Skip to content

Graduation Plates

Pass

Graduation Plates scores 76 out of 100, a Pass. Shoppers spend an estimated $505K a year here, search demand grew +576.3% this quarter, and an estimated 1.6% of orders come back.

Flapen Score
76
76 / 100
Top 1% of 14,768 Health & Household niches · +27 vs the category median of 49
Market size
$505K/yr575K searches / yr
90-day growth
+576.3%search demand this quarter
Competition
20%top-5 click share · 65 brands · 74 sellers

Flapen Score

Graduation Plates against its category

The dotted line is the Health & Household average. Past it, Graduation Plates is stronger. Inside it, weaker.

76Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Graduation Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Graduation Plates 575K times last year and spent an estimated $505K. The top 5 brands take 47% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 76 out of 100, a Pass.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 575K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +576.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $505K a year.

Searches, last 12 months
575K
Growth, 90 days vs prior 90
+576.3%
Conversion, latest week
5.1%
Market size, estimated
$505Ka year
Peak month
May80.9× the quietest month
Top search term
graduation plates186K searches a year

02 · Price

A sale here is worth $17.32.

Listings sell for $17.32 on average, from $6.99 to $52.80. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $17.32 that is $2K to $4K a year per listing.

Average price
$17.32inside the $15 to $100 sweet spot
Price range
$6.99–$52.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #671 within Disposable Plates, Bowls & Cutlery. It carries 324 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#671in Disposable Plates, Bowls & Cutlery
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
324per listing
Listings tracked
124

04 · Newcomers

18 of last year's 57 launches cleared the first-year sales bar.

57 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
57
Successful launches
18Amazon's first-year sales bar
Average brand age
28 months

Products

Top Graduation Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

65 rising

Sellers

74

Top-5 brand share

47%

Top 20: 79%

Top-5 click share

20%

Top 20: 50%

Open market

49%

  • Brand 117%
  • Brand 210%
  • Brand 310%
  • Brand 45%
  • Brand 55%
  • Brand 63%

Demand

Graduation Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 80.9×

Search terms

Top Graduation Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • graduation plates186K/yr
  • graduation plates and napkins 2026116K/yr
  • graduation dessert plates33K/yr
  • graduation plates and napkins38K/yr
  • grad plates22K/yr
  • graduation cake plates23K/yr
  • graduation paper plates20K/yr
  • graduation plates 202618K/yr
  • graduation dessert plates 202612K/yr
  • graduation plates and cups and napkins sets12K/yr

Reviews and returns

What reviews say buyers love and hate about Graduation Plates

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Strength”
1.6%of orders come back
“pretty flimsy”
A buyer, on “Strength”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Graduation Plates questions

Answered from the same tracked data.