Zoey Wig

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months

224K

Growth, 90 days vs prior 90

-33.1%

Conversion, latest week

2.1%

Market size, estimated

$114Ka year

Top search term

zoey wig69K searches a year

Listings sell for $24.12 on average, from $11.91 to $35.47. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $24.12 that is $6K to $12K a year per listing.

Average price

$24.12inside the $15 to $100 sweet spot

Price range

$11.91–$35.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

13.5%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 24.7% of listings are out of stock. The average listing ranks #1,142 within Wigs. It carries 225 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

95%

Out of stock, average day

24.7%

Average rank

#1,142in Wigs

Average rating

3.91 starsAmazon United States average 4.42 stars

Average reviews

225per listing

Listings tracked

22

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

19 months