American Flag Hat
PassAmerican Flag Hat scores 72 out of 100, a Pass. Shoppers spend an estimated $764K a year here, search demand grew +428.8% this quarter, and an estimated 3.5% of orders come back.
- Flapen Score
- 72 / 100Top 1% of 16,930 Clothing, Shoes & Jewelry niches · +27 vs the category median of 4572
- Market size
- $764K/yr2.2M searches / yr
- 90-day growth
- +428.8%search demand this quarter
- Competition
- 28%top-5 click share · 49 brands · 61 sellers
Flapen Score
American Flag Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, American Flag Hat is stronger. Inside it, weaker.
Market
The American Flag Hat market on Amazon at a glance
Shoppers on Amazon United States searched for American Flag Hat 2.2M times last year and spent an estimated $764K. The top 5 brands take 43% of clicks. Demand peaks in Jun–Jul. Flapen scores it 72 out of 100, a Pass.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +428.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $764K a year.
- Searches, last 12 months
- 2.2M
- Growth, 90 days vs prior 90
- +428.8%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $764Ka year
- Peak month
- July9.3× the quietest month
- Top search term
- usa hat433K searches a year
02 · Price
A sale here is worth $23.42.
Listings sell for $23.42 on average, from $8.07 to $45.33. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $23.42 that is $6K to $12K a year per listing.
- Average price
- $23.42inside the $15 to $100 sweet spot
- Price range
- $8.07–$45.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #4,696 within Baseball Caps. It carries 747 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 97%
- Out of stock, average day
- 3.9%
- Average rank
- #4,696in Baseball Caps
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 747per listing
- Listings tracked
- 74
04 · Newcomers
15 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top American Flag Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Branded Bills Old Glory 5 Panel Rope Hats for Men Adjustable Baseball Cap USA Flag Snapback White/RWB
- Price
- $44.68
- Rating
- 4.5/5
- Reviews
- 201
- Age
- 2y ago

American Flag Trucker Hat - Snapback Hat Baseball Cap for Men Women - Breathable Mesh Side Adjustable Fit - for Casual Wear Dark Gray/Black
- Price
- $15.82
- Rating
- 4.5/5
- Reviews
- 4,662
- Age
- 4y ago

Branded Bills Old Glory 5 Panel Rope Hats for Men Adjustable Baseball Cap USA Flag Snapback Orion
- Price
- $44.57
- Rating
- 4.5/5
- Reviews
- 201
- Age
- 2y ago

Durio 2026 World Cup Hat American Flag Bucket Hat for Men and Women
- Price
- $21.20
- Rating
- 4.4/5
- Reviews
- 946
- Age
- 3mo ago

USA Flag & Embroidery Premium 100% Cotton Low Profile Adjustable Baseball Dad Cap (Flag-White)
- Price
- $15.82
- Rating
- 4.7/5
- Reviews
- 899
- Age
- 10y ago
Trending
estimated 90-day click momentum
Durio 2026 World Cup Hat American Flag Bucket Hat for Men and Women
- Price
- $21.20
- Rating
- 4.4/5
- Reviews
- 946
- Age
- 3mo ago

FLUFFY SENSE. American Flag Cowboy Hat USA Vintage Western Style Party Parade Rodeos Patriotic Unisex Cowboy Cowgirl Hat (US Alpha Medium Large Blue USA Pride)
- Price
- $30.05
- Rating
- 4.6/5
- Reviews
- 321
- Age
- 4y ago

C.C Womens Criss-Cross Ponytail Baseball Cap Embroidered Cotton Front American Flag Mesh Back Adjustable Velcro (US Alpha One Size White)
- Price
- $23.75
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 1y ago

Zando Stars and Stripes American USA Flag Visor Hat - Unisex 4th of July Patriotic Cotton Sun Visors
- Price
- $11.49
- Rating
- 4.2/5
- Reviews
- 1,718
- Age
- 3y ago

homeSlik 4th of July Hat - American Flag USA Trucker hat for Women Men - Fourth of July Patriotic Hat - 4th of July Accessories - Denim Baseball Cap
- Price
- $15.61
- Rating
- 4.3/5
- Reviews
- 125
- Age
- 1y ago
Newest
by launch date
Durio 2026 World Cup Hat American Flag Bucket Hat for Men and Women
- Price
- $21.20
- Rating
- 4.4/5
- Reviews
- 946
- Age
- 3mo ago

United States 250th Anniversary Hat 250 Anniversary USA Hat USA Baseball Cap Patriotic Embroidered Hats for Men Women Royal Blue
- Price
- $13.72
- Rating
- 4.4/5
- Reviews
- 426
- Age
- 9mo ago

LELVK American Flag Embroidery Patriotic Hat Cotton Adjustable USA Baseball Cap for Men & Women
- Price
- $16.48
- Rating
- 4.1/5
- Reviews
- 55
- Age
- 10mo ago

C.C Womens Criss-Cross Ponytail Baseball Cap Embroidered Cotton Front American Flag Mesh Back Adjustable Velcro (US Alpha One Size White)
- Price
- $23.75
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 1y ago

homeSlik 4th of July Hat - American Flag USA Trucker hat for Women Men - Fourth of July Patriotic Hat - 4th of July Accessories - Denim Baseball Cap
- Price
- $15.61
- Rating
- 4.3/5
- Reviews
- 125
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 28% of clicks, no more. An open shelf where new products get seen.
Brands
49 falling
Sellers
61
Est. top-5 brand share
43%
Top 20: 75%
Est. top-5 click share
28%
Top 20: 57%
Open market
54%
- Branded Bills25%
- RONGJUN7%
- The Hat Depot4%
- American Trends4%
- Durio3%
- FLUFFY SENSE.3%
Demand
American Flag Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 9.3×
Search terms
Top American Flag Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- usa hat433K/yr
- 4th of july hat172K/yr
- american flag hat285K/yr
- 4th of july hats87K/yr
- branded bills hats for men238K/yr
- america hat101K/yr
- usa hats for women77K/yr
- usa hats for men104K/yr
- fourth of july hat56K/yr
- merica hat59K/yr
Reviews and returns
What reviews say buyers love and hate about American Flag Hat
We read the reviews and the return reasons for every product selling here.
“Far too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common American Flag Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









