Is zip up robes for women profitable to sell on Amazon United States?

The niche generates $83K/yr across 231 tracked products. 4 of 61 products launched in the last 360 days are still selling. 90-day search growth is +13.7%. Flapen's verdict: Worth a look (50/100).

How competitive is the zip up robes for women niche?

52 brands and 61 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in zip up robes for women?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 6.0% — above our launch gate.

When does demand for zip up robes for women peak?

Demand peaks in Dec; the busiest month runs 6.9× the quietest.

What does it cost to enter the zip up robes for women niche?

Listings span $11.66–$116.73; the average listing price is $26.94 (sweet spot $15–$100). The average incumbent carries 3,064 reviews — the moat a new listing must climb.

zip up robes for women

Worth a look

Shows a fragmented shelf (top 5 take 11% of clicks), but weak search conversion (0.4%) keeps it on the watch list.

Competition

Incredible11%

top-5 click share — an open shelf

Avg price

Incredible$26.94

avg listing price — sweet spot $15–$100

Price range

Great$11.66–$116.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great60%

top-5 brand share — no brand owns this niche

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+13.7%

90-day search growth — must beat 0% to launch

Review moat

Okay3,063.65

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$83K

$83K/yr · 747K searches

Returns

Bad6.0%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, zip up robes for women is a $83K/yr Amazon United States market (747K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

zip up robes for women market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $81K–$108K; units × avg price
Conversion rate: 0.4%
Avg BSR: #171
Page quality: 0%
Prime: 99%
Sponsored: 91%
Out of stock: 5.7%
Avg brand age: 47 months
Avg seller age: 177 days

Competition & brand share

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

Brands

52 rising

Sellers

Top-5 brand share

60%

Top 20: 88%

Top-5 click share

11%

Top 20: 32%

Open market

40%

Ekouaer36%
PJGGZ6%
Alpine Swiss6%
Turquaz5%
COLORFULLEAF4%
Turkish Linen3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.7% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 6.9×

Open Trend

Top zip up robes for women search terms

terry cloth robe186K/yr +1.3%0.4% conv.
short sleeve robe64K/yr +62.9%0.1% conv.
zip up robes for women81K/yr -23.6%0.2% conv.
house coats for elderly women40K/yr +49.8%0.2% conv.
zipper robes for women53K/yr -13.0%0.2% conv.
short sleeve robes for women34K/yr +29.1%0.2% conv.
housecoats for elderly women15K/yr +128.3%0.2% conv.
zip up robe47K/yr -18.7%0.1% conv.
summer house coats for women13K/yr +225.0%0.3% conv.
terry cloth bathrobe33K/yr -5.7%0.7% conv.

All search terms

Top zip up robes for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

alpine swiss Blair Womens Cotton Terry Cloth Bathrobe Shawl Collar Velour Spa Robe White Small / Medium

Alpine Swiss$53.174.5★2,048 rev

Lacoste Classic Pique Bath Robe 100% Soft Cotton Terry Unisex Bathrobe for Adult Women & Men Luxury Robe for Spa Super Absorbent & Quick Drying One Size Fits Most Magenta

Lacoste$42.324.5★2,012 rev

Turquaz Lightweight Short Robes For Women Waffle Kimono Bathrobe - Soft Fast-Drying Long-Lasting Cotton Blend

Turquaz$24.274.4★6,620 rev

Marquess All-Cotton Bathrobe Thick Plush Cloth Housecoat Terry Toweling Sweat Steaming Clothes Comfortable & Warm (Forest)

Marquess$48.544.5★2,279 rev

PJGGZ Hooded Bathrobe for Women Soft Long Towel Robe for Women - Quick Dry yet Warm(Light Pink S/M)

PJGGZ$23.434.4★1,940 rev

Newest

by launch date

Ekouaer Women Terry Cloth Robes Absorbent Towel Robe Knee Length Soft Bathrobe 3/4 Sleeve Spa Robe with Pockets S-2XL

Ekouaer$28.7687 rev

3mo ago

Ekouaer Zipper Robes for Women Short Sleeve Bathrobes Lace Lightweight House Coat Soft Zip Up Nightgowns with Pockets Light Green Floral XL

Ekouaer$19.11153 rev

4mo ago

Ekouaer Zipper Robes for Women 3/4 Sleeve Housecoats Knee Length Bathrobe Lightweight Nightgown with Pockets

Ekouaer$19.24346 rev

8mo ago

PJGGZ Towel Robe for Women Soft Absorbent Kimono Bathrobe Quick-Dry Spa Shower & Hotel Use(S/M Light Pink)

PJGGZ$24.11304 rev

9mo ago

HEARTNICE Womens Flannel Zipper Robe Soft Warm Robes for Women Cozy Long Sleeve Loungewear Luxurious Nightgown with Pockets(Rose L/XL)

HEARTNICE$20.30217 rev

1y ago

What buyers say about zip up robes for women

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel16%

“Material is soft”

Comfort-Overall16%

“Extremely comfortable”

Size-Overall11%

“Fits to size”

Quality-Overall9%

“good quality and arrived on time”

Warmth6%

“keeps me warm”

Weight Light5%

“This is the perfect lightweight house coat”

Material Quality4%

“Good Material Quality”

Value For Money4%

“NOt expensive”

Color4%

“Color is accurate”

Advertised Vs Actual Product3%

“as shown in the picture”

What buyers complain about

Size-Overall19%

“Bigger than expected”

Quality-Overall7%

“Cheaply made”

Material Quality6%

“Poor quality of the material”

Thickness5%

“Not super thick”

Zipper Quality4%

“Bad zipper”

Weight Heavy2%

“Very heavy”

Hard Feel2%

“not soft at all”

Thin2%

“Very thin and cotton is rough”

Sleeve Fit2%

“the sleeves are so long”

Durability2%

“fraying after only a few months”

Top return reasons

Size-Overall34%

Material Quality15%

Length9%

Thin7%

Sleeve Fit5%

Color3%

Chest Fit3%